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Czech & Speake

Czech & Speake

AI visibility and ranking for Fragrance & Perfume: United Kingdom

Fragrance & Perfume [UK]
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UK house spanning fragrance, grooming and bathroom fixtures.

Czech & Speake
appears in
0.8
% of measured AI answers in this industry and market.

Found score

Track Czech & Speake’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

0.2

October 25, 2026

Overall visibility

0.8

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

27

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Czech & Speake's single-scan score moved from 0.9% to 0.2%, down 0.7 percentage points. Latest recorded scan 0.2% on 25 October 2026; combined-window score 0.8%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.8% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.9%
24 August 20261.1%
30 August 20261.1%
6 September 20261.3%
13 September 20260.9%
20 September 20260.4%
27 September 20260.7%
4 October 20260.4%
11 October 20261.1%
18 October 20260.4%
25 October 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.9%

Perplexity Logo

Perplexity

0.2%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.2%

21 August 2026 – 25 October 2026 (scans 1–11)

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ChatGPT names Czech & Speake most often.

It appears in 1.9% of collected ChatGPT answers and 0.2% of Google AI Overviews answers: a difference of 1.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 14 of 150 questions.

Czech & Speake appears in at least one collected answer to 9.3% of the tracked questions. That is question coverage; the 0.8% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.2% to 1.3%. The latest scan was 0.2% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British fragrance brands you've never heard of
  • Best British made cologne
  • Best British native ingredient perfume
  • Best British owned fragrance brands
  • Best British perfumers
  • Best artisan perfume UK

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Underrated British perfume brands (Jo Malone London, Penhaligon's, Ormonde Jayne)
  • Best fragrance houses UK (Floris London, Penhaligon's, Ormonde Jayne)
  • Best British owned fragrance brands (Floris London, Clive Christian, Boadicea the Victorious)
  • Which British perfume brands are actually good (Ormonde Jayne, Penhaligon's, Miller Harris)
  • Best British fragrance brands you've never heard of (Ffern, Jo Malone London, Penhaligon's)
  • Best perfume brands UK (Jo Malone London, Penhaligon's, Miller Harris)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best British perfumers

From the recorded answer

Czech & Speake: Celebrated for classic Victorian-inspired aromatics with a darker, restrained edge, best known for the cult classic No. 88.
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

British perfumery ranges from historic Royal Warrant holders to modern independent niche creators.

### Iconic & Historic British Perfumers

- Floris London: Founded in 1730 on Jermyn Street, this is the oldest English perfumer and holds Royal Warrants. Famous for classic, refined colognes and florals. - Penhaligon's: Established in 1870 by William Penhaligon, known for eccentric British character, heritage, and iconic lines like Blenheim Bouquet and the Portraits Collection. - Czech & Speake: Celebrated for classic Victorian-inspired aromatics with a darker, restrained edge, best known for the cult classic No. 88.

### Contemporary & Niche British Houses

- Ormonde Jayne: Renowned for sophisticated, artful, and custom-tailored compositions utilizing rare ingredients like black hemlock (Ormonde Woman). - Roja Dove: Founded by master perfumer Roja Dove (formerly of Guerlain), known for high-luxury, opulent extraits and masterful use of precious ouds. - Miller Harris: A contemporary London-based house blending traditional botanical elegance with urban, artistic storytelling. - Illuminum London: Famous for clean, understated, and long-lasting luxury fragrances (notably worn by British royalty). - Perfumer H: Created by master nose Lyn Harris, focusing on minimalist, hyper-refined botanical and seasonal craft. - Independent & Indie Favourites: Smaller cult-status indie brands like Papillon Artisan PerfumesPapillon Artisan Perfumes, Aaron Terence Hughes, 4160 Tuesdays, and Beaufort LondonBeaufort London push creative boundaries with high-potency or conceptual profiles.

### Where to Experience Them

---

![]( Bloom Perfumery 4.2 (615) Perfume store Closed London Call Directions Website Located in Covent Garden, offering a curated selection of niche independent houses and custom sample sets.

---

![]( Les Senteurs 4.6 (251) Perfume store Closed London Call Directions Website A celebrated multi-brand niche perfumery with boutiques in Belgravia and Marylebone.Are you looking for a specific scent profile (such as fresh citrus, deep oud, or floral), or would you like recommendations for a discovery set to sample several British houses at once?

ChatGPT

The question asked

Best British made cologne

From the recorded answer

!Czech & Speake No.88 Eau de Cologne | Harrods UK …
Read recorded answer

Recorded answer text · ChatGPT · 18 October 2026

If you want the best British-made cologne, I'd focus on British perfumery houses that make their fragrances in the UK and offer something more distinctive than the usual designer aftershave.

British fragrances tend to excel at classic barbershop freshness, crisp citrus, aromatic herbs, smoky woods and refined countryside-inspired scents.

Here are the houses I'd start with, depending on whether you want a traditional gentleman's cologne or something more modern and luxurious.

## My top 5 British-made colognes

!No.89 Eau de Toilette | Floris London UK

1\. Floris No. 89 Eau de Toilette

(Best overall)

Around £80-£125, depending on retailer and size

A classic London gentleman's scent with bergamot, orange, sandalwood and vetiver. Refined, clean and versatile, without smelling overly sweet. Floris confirms its fragrances are made in Britain. florislondon.livewww.florislondon.live

Shop Floris No. 89

---

!Blenheim Bouquet - Eau de toilette Hespéridée | PENHALIGON'S ≡ SEPHORA

2\. Penhaligon's Blenheim Bouquet

Luxury heritage classic

Crisp citrus, dry spice and aromatic woods. An elegant, understated choice for someone who prefers a traditional British country-house style over a heavy modern fragrance. www.penhaligons.comwww.penhaligons.com

Shop Penhaligon's

---

!Czech & Speake No.88 Eau de Cologne | Harrods UK

3\. Czech & Speake No. 88 Cologne

Best traditional masculine character

A distinctive, old-school gentleman's fragrance built around a dark, honeyed rose and green geranium character. A good choice if you like classic British grooming and want something less mainstream. www.fragrantica.comczechandspeake.com

Shop Czech & Speake

---

!Floris London Jermyn Street Eau de Parfum Spray 50ml | allbeauty

4\. Floris Jermyn Street

Best fresh, modern option

Fresh citrus and green notes make this a smart option for everyday wear, the office and warmer weather. Available as an eau de parfum. www.florislondon.com

Shop Floris Jermyn Street

---

!Penhaligon's Sartorial

5\. Penhaligon's Sartorial

Best for a tailored, sophisticated feel

Inspired by Savile Row tailoring, with lavender, pepper, warm vanilla and unusual metallic notes. More characterful than a straightforward fresh cologne. www.penhaligons.comwww.penhaligons.com

Shop Penhaligon's Sartorial

## Which would I buy?

My first choice would be Floris No. 89 for a timeless, unmistakably British style. For something more unusual and traditionally masculine, I would sample Czech & Speake No. 88\.

One distinction worth knowing: British-made is not necessarily the same as British-founded\. If UK manufacture is essential, check the individual product's current manufacturing details.

## Let me narrow it down for you

What is your budget?

Under £50

£50-£120

£120-£200

Over £200

---

What sort of scent do you prefer?

Fresh and clean - citrus, shower-fresh

Traditional barbershop - shaving soap, lavender

Woody and masculine - cedar, vetiver, leather

Rich and distinctive - spice, amber, smoky notes

---

What matters most?

Lasts all day

Subtle, understated elegance

Strong presence and noticeable scent

[Find my ideal British cologne]

Perplexity

The question asked

Best boutique perfume brands UK

From the recorded answer

If you want the best boutique perfume brands in the UK, the strongest names to start with are Penhaligon's, Floris, Jo Malone London, Jo Loves, Memoize London, Gallivant, Czech & Speake, and Liberty's curated niche selection.
Read recorded answer

Recorded answer text · Perplexity · 13 September 2026

If you want the best boutique perfume brands in the UK, the strongest names to start with are Penhaligon's, Floris, Jo Malone London, Jo Loves, Memoize London, Gallivant, Czech & Speake, and Liberty's curated niche selection.

A practical short list by style:

- Classic British elegance: Penhaligon's, Floris, Jo Malone London. - Modern boutique / niche: Jo Loves, Memoize London, Gallivant, Czech & Speake. - Indie and discovery-focused: brands stocked by Liberty and other specialist London retailers, including a wider mix of niche houses. - For unique, less mainstream scents: Gallivant, Olfactive 0, Lumira, Nancy Meiland, Eris.

A few useful points: - British niche perfume houses are described by The Perfume Society and other UK beauty editors as a growing category worth exploring. - Library-style retailers such as Liberty, Harrods, and Fortnum & Mason are repeatedly highlighted as good places to find a broad range of British houses in one visit. - If you want boutiques in London specifically, Covent Garden, Mayfair, and Liberty are common fragrance-shopping destinations.

If you want, I can also narrow this down to: - best luxury boutique brands - best affordable UK niche brands - best unisex scents - best places to buy in London or online

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Czech & Speake

Fragrance & Perfume

21 August 2026 – 25 October 2026 (scans 1–11)

0.8

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

39

Answers naming the brand

4946

Answers collected

0.8

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Czech & Speake ranks #27 among 40 tracked brands for Fragrance & Perfume · United Kingdom (21 August 2026 – 25 October 2026). Its visibility is 0.8%. It was named in 39 of 4,946 AI answers across 14 of 150 tracked questions, averaging position 5.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.8% AI visibility for Czech & Speake in Fragrance & Perfume · United Kingdom, measured over 21 August 2026 – 25 October 2026. It ranks #27 among 40 tracked brands.

How often does AI mention this brand?

Czech & Speake was named in 39 of 4,946 collected AI answers, across 14 of 150 tracked questions, for Fragrance & Perfume · United Kingdom (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Czech & Speake by all 4,946 answers in the published Fragrance & Perfume · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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