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AYBL

AYBL

AI visibility and ranking for Activewear: United Kingdom

Activewear [UK]
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London-based, Instagram-native gymwear brand.

AYBL
appears in
4.0
% of measured AI answers in this industry and market.

Found score

Track AYBL’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

5.1

October 4, 2026

Overall visibility

4.0

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

11

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, AYBL's single-scan score moved from 3.6% to 5.1%, up 1.5 percentage points. Latest recorded scan 5.1% on 4 October 2026; combined-window score 4.0%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 4.0% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20263.6%
24 August 20265.1%
30 August 20264.0%
6 September 20263.8%
13 September 20262.7%
20 September 20263.8%
27 September 20263.8%
4 October 20265.1%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

7.1%

Perplexity Logo

Perplexity

4.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.8%

21 August 2026 – 4 October 2026 (scans 1–8)

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ChatGPT names AYBL most often.

It appears in 7.1% of collected ChatGPT answers and 0.8% of Google AI Overviews answers: a difference of 6.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 44 of 150 questions.

AYBL appears in at least one collected answer to 29.3% of the tracked questions. That is question coverage; the 4.0% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 2.7% to 5.1%. The latest scan was 5.1% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British activewear brand comparisons
  • Best British activewear brands
  • Best British activewear for the gym
  • Best British activewear labels
  • Best British alternative to Lululemon
  • Best British alternative to Under Armour

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best new British activewear brands (Adanola, Gymshark, Sweaty Betty)
  • Best British made activewear (Soma Sportswear, Yana Active, Contur)
  • Best British alternative to Lululemon (Adanola, Lululemon, Sweaty Betty)
  • Best activewear brands UK (Sweaty Betty, Gymshark, Adanola)
  • Best activewear brands that actually last Britain (Sweaty Betty, Lululemon, Nike)
  • Best activewear that transitions from gym to street Britain (Lululemon, Sweaty Betty, Adanola)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best gym wear brands Britain

From the recorded answer

AYBL: A rapidly growing British fitness brand specializing in affordable, stylish aesthetics, such as the AYBL Empower Womens Seamless Scrunch Leggings, which users frequently highlight for their h …
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

Britain is home to some of the world's most popular and innovative gym wear brands, ranging from global heavyweight startups to premium activewear staples.

### Top British Gym Wear Brands

- Gymshark: Founded in the UK, Gymshark is a global fitness community and apparel brand known for its supportive, form-fitting seamless leggings, hoodies, and muscle-fit T-shirts favored by weightlifters and casual gym-goers alike. - Sweaty Betty: A luxury British activewear label famous for the Sweaty Betty Women's Power Workout Leggings, which reviewers praise for their 4-way stretch, sweat-wicking properties, and flattering, sculpting fit. - Adanola: A Manchester-based brand celebrated for minimalist, highly versatile everyday activewear, particularly their bestselling Adanola Ultimate Leggings, which customers rate highly for being squat-proof, buttery soft, and comfortable during low-impact workouts or daily routines. - AYBL: A rapidly growing British fitness brand specializing in affordable, stylish aesthetics, such as the AYBL Empower Womens Seamless Scrunch Leggings, which users frequently highlight for their high-rise core support and contour shading. - Gym King: Known for bridging the gap between performance training and athleisure, offering core pieces like the Gym King 365 Sports Leggings that feature moisture-wicking stretch fabrics suitable for daily training.

To help narrow down the best choice for you, tell me:

- What type of workouts you mostly do (e.g., heavy lifting, running, yoga/Pilates) - Your budget range per piece - Whether you prefer seamless, high-compression, or ultra-soft fabrics

ChatGPT

The question asked

Best British activewear brands

From the recorded answer

| AYBL | Gym, affordable sets | £-££ | 🥇 Best value | …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If you mean British/UK-founded activewear brands, these are the ones I'd put at the top of the list in 2026:

| Brand | Best for | Price | My take | |---|---|---|---| | Gymshark | Gym, lifting, HIIT | £-££ | 🥇 Best all-rounder | | Sweaty Betty | Running, yoga, Pilates, gym | ££-£££ | 🥇 Best premium women's | | Adanola | Pilates, athleisure, everyday | ££ | 🥇 Best minimalist style | | TALA | Gym + sustainable fashion | ££ | 🥇 Best eco-conscious option | | Oner Active | Gym, strength training | ££ | 🥇 Best sculpting/gym sets | | BAM | Yoga, low-impact, sustainability | ££ | 🥇 Best natural fabrics | | Castore | Performance sport | £££ | 🥇 Best technical/premium | | AYBL | Gym, affordable sets | £-££ | 🥇 Best value |

Current UK roundups consistently put Gymshark, Sweaty Betty, Adanola and TALA among the leading British names. Glamour's 2026 testing particularly highlights Gymshark for training, Adanola for minimalist activewear, TALA for style/sustainability and Sweaty Betty for premium performance. www.glamourmagazine.co.ukwww.vogue.co.uk

### My shortlist

1. Gymshark - best overall The safest choice if you're actually training rather than primarily buying athleisure. Particularly strong for lifting, gym sessions and seamless leggings. It originated in Birmingham and remains one of the biggest British activewear success stories. www.glamourmagazine.co.uk

2. Sweaty Betty - best premium I'd choose this for running, Pilates, yoga and versatile women's kit. Its Power leggings are particularly well regarded for support and durability. www.glamourmagazine.co.ukwww.vogue.co.uk

### [Sweaty Betty Power Piping Workout Leggings]() £88.00

3. Adanola - best-looking Probably the winner if you want gym clothes that also work for coffee, travel and everyday wear. Its Ultimate leggings are currently around £40 and have an especially strong following. www.vogue.co.uk

### [Adanola Ultimate Leggings]() £40.00

4. TALA - best sustainable/style combination A good option if you want flattering, fashion-forward gymwear with an emphasis on recycled/natural materials. www.glamourmagazine.co.uk

5. Oner Active - best for sculpted gym sets Especially worth looking at if your priority is strength training and fitted/seamless sets.

### [ONER EnhanceLift Seamless Gym Leggings]() £58.00

6. BAM - best for eco-conscious basics More understated than Gymshark or Adanola, and particularly appealing for yoga, walking and lower-impact training. BAM is also highlighted among the UK's sustainable activewear options. flux.agency

If I were buying today: - 🏋️ Gym: Gymshark - 🏃 Running: Sweaty Betty - 🧘 Pilates: Adanola - 🍑 Glute/strength training: Oner Active - ♻️ Sustainability: TALA or BAM - 👟 Gym-to-everyday: Adanola - 💷 Best value: Gymshark / AYBL

If you tell me your budget (e.g. under £50 / £100) and whether you're shopping for women's or men's, I can narrow this to the 5 best British brands and specific pieces worth buying.

Perplexity

The question asked

Best British activewear labels

From the recorded answer

AYBL - Affordable women's gymwear with coordinated sets, flattering fits and seamless options.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Some of the best British activewear labels-covering performance, studio workouts, running and athleisure-are:

- Sweaty Betty - The all-rounder: strong leggings, sports bras and colourful studio-to-street pieces. Its Power Leggings are a signature product. - Adanola - Minimal, fashion-led essentials with a relaxed, versatile look; particularly good for Pilates, gym sessions and everyday wear. - Gymshark - One of the UK's biggest performance-gym brands, known for technical fabrics, seamless training ranges and bodybuilding-focused fits. - Castore - Liverpool-founded and performance-oriented, with collections for running, training and professional sports. - SOAR Running - Premium technical running kit, combining race-focused construction with understated design. - Finisterre - Best for surfing, swimming and outdoor adventure, with roots in Cornwall and a strong sustainability focus. - Montirex - Streetwear-influenced activewear and outdoor clothing, especially popular for running and casual technical layers. - AYBL - Affordable women's gymwear with coordinated sets, flattering fits and seamless options. - Oner Active - Gym-focused women's apparel, including sculpting leggings and supportive training pieces. - YANA Active - Luxury British women's activewear with a more polished, premium feel.

Quick picks: - Best overall: Sweaty Betty - Best for minimalist athleisure: Adanola - Best for serious training: Gymshark - Best for running: SOAR Running - Best for outdoor sports: Finisterre - Best budget-friendly option: AYBL

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

AYBL

Activewear

21 August 2026 – 4 October 2026 (scans 1–8)

4.0

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

143

Answers naming the brand

3600

Answers collected

4.0

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, AYBL ranks #11 among 32 tracked brands for Activewear · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 4.0%. It was named in 143 of 3,600 AI answers across 44 of 150 tracked questions, averaging position 4.3 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 4.0% AI visibility for AYBL in Activewear · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #11 among 32 tracked brands.

How often does AI mention this brand?

AYBL was named in 143 of 3,600 collected AI answers, across 44 of 150 tracked questions, for Activewear · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming AYBL by all 3,600 answers in the published Activewear · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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