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Toby's Estate

Toby's Estate

AI visibility and ranking for Coffee: Australia

Sydney roaster with cafes and wholesale accounts across the city, and a presence overseas.

Toby's Estate
appears in
8.3
% of measured AI answers in this industry and market.

Found score

Track Toby's Estate’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 1, 2026

Latest scan visibility

9.1

November 1, 2026

Overall visibility

8.3

25 October – 1 November 2026 (scan 2 of 4)

Industry rank

10

Within this industry and market

Published scan history

Across 14 recorded scans from 11 August 2026 to 1 November 2026, Toby's Estate's single-scan score moved from 3.6% to 9.1%, up 5.5 percentage points. Latest recorded scan 9.1% on 1 November 2026; combined-window score 8.3%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 8.3% over 25 October – 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
11 August 20263.6%
13 August 20264.9%
16 August 20264.4%
26 August 20269.1%
30 August 20266.9%
6 September 20267.1%
13 September 20269.1%
20 September 20268.2%
27 September 20267.3%
4 October 20266.2%
11 October 20267.8%
18 October 20267.6%
25 October 20267.6%
1 November 20269.1%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

12.0%

Perplexity Logo

Perplexity

9.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

4.0%

25 October – 1 November 2026 (scan 2 of 4)

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ChatGPT names Toby's Estate most often.

It appears in 12.0% of collected ChatGPT answers and 4.0% of Google AI Overviews answers: a difference of 8.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 38 of 150 questions.

Toby's Estate appears in at least one collected answer to 25.3% of the tracked questions. That is question coverage; the 8.3% visibility score measures its share of individual answers.

Across 14 published scans, visibility ranged from 3.6% to 9.1%. The latest scan was 9.1% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

25 October – 1 November 2026 (scan 2 of 4)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian coffee brands
  • Best Father's Day coffee gifts Australia
  • Best award winning coffee roasters Australia
  • Best beans for home espresso machine Australia
  • Best beans for oat milk coffee Australia
  • Best bulk coffee beans Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Which Australian coffee roasters are actually good (Market Lane, Seven Seeds, Proud Mary)
  • Best Australian coffee brands (Coffee Alchemy, Proud Mary, Market Lane)
  • Best coffee delivery Australia (Rumble, Market Lane, Duke's)
  • Best coffee for filter brewing Australia (Rumble, Inglewood, Industry Beans)
  • Best coffee roasters Melbourne (Proud Mary, Seven Seeds, Market Lane)
  • Best online coffee roasters Australia (ONA Coffee, Proud Mary, Five Senses)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best coffee roasters Australia

From the recorded answer

Toby's Estate Coffee Roasters (Chippendale, Sydney) - Famous for its flagship location in Chippendale and ranked 5th in international coffee shop rankings, recognized for meticulous craft and consistent specialty profiles.
Read recorded answer

Recorded answer text · Google AI Overviews · 1 November 2026

Australia is globally famous for its vibrant specialty coffee culture, home to world-renowned roasters, award-winning baristas, and celebrated flagships.

### Top Specialty Coffee Roasters in Australia

- Toby's Estate Coffee Roasters (Chippendale, Sydney) - Famous for its flagship location in Chippendale and ranked 5th in international coffee shop rankings, recognized for meticulous craft and consistent specialty profiles. - Proud Mary Coffee (Collingwood, Melbourne) - A powerhouse in the Melbourne coffee scene (ranking 27th globally), known for high-grade single-origin filter coffees, ethical sourcing, and dedicated subscription options. - Bellissimo Coffee (Brisbane) - One of Australia's most heavily awarded roasters, founded by espresso champions and known for popular signature blends like Ultimo and Emporio alongside single origins. - Single O (Surry Hills, Sydney) - An iconic Sydney staple (ranking 53rd globally) celebrated for innovative roasting techniques, sustainable practices, and seasonal single-source beans. - Sample Coffee Roasters (Sydney) - Well-loved for its transparent sourcing and popular lines like the Pacemaker Espresso Blend and rotating single origins. - Market Lane Coffee (Melbourne & Brunswick East) - Renowned for light-to-medium specialty filter beans, direct-trade transparency, and even unique community access points like 24/7 bean vending machines. - Ona Coffee (Canberra) - Founded by World Barista Championship leaders, known for experimental processing methods, milky espresso blends, and competition-grade single origins. - Grouch & Co (Perth) - A standout Western Australian roaster celebrated for a sustainability-driven approach and winning titles like Champion Espresso at the Australian International Coffee Awards.

---

### Popular Online & Delivery Favorites If you are looking to have fresh beans delivered straight to your door across Australia, platforms like Concrete Playground and specialty curators feature top picks from:

- Everyday Coffee (Melbourne) - Mecca Coffee (Sydney) - Small Batch Coffee Roasters (North Melbourne) - Glee Coffee Roasters (Central Coast, NSW)

To help you narrow down the best beans for your setup, let me know:

- What brewing method do you use (espresso machine, plunger, stovetop, filter/pour-over)? - Do you prefer milk-based coffees or black coffee? - Are you looking for bright and fruity single origins or chocolatey and nutty traditional blends?

ChatGPT

The question asked

Best coffee beans Australia

From the recorded answer

![Toby's Estate Woolloomooloo Espresso Coffee | Harris Farm …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

Australia has some excellent specialty coffee roasters. If you're looking for genuinely good whole coffee beans, rather than just supermarket brands, these are my top recommendations for 2026.

## Best coffee beans in Australia

!Market Lane Coffee Seasonal Blend Whole Beans 250g | Shop online at Yarraville Square Fresh Market in Yarraville, Victoria

1\. Market Lane Coffee - Best overall

(Top pick)

- Balanced, sweet and clean. - Excellent espresso and filter options. - Great for people who appreciate specialty coffee.

Melbourne · Premium

Shop Market Lane

---

![Specialty Coffee Beans | Sustainable Roaster Australia - ONA Coffee](

2\. ONA Coffee - Best premium specialty

- Exceptional single-origin coffees. - Interesting fruity and floral flavours. - Particularly good for espresso and pour-over.

Canberra · Premium

Shop ONA

---

!Killerbee - Coffee Blend (fruit sweetness & creamy body) | Single O

3\. Single O - Best espresso

- Rich, sweet and balanced. - Great crema and milk compatibility. - Excellent for flat whites and cappuccinos.

Sydney · Premium

Shop Single O

---

![Toby's Estate Woolloomooloo Espresso Coffee | Harris Farm - Harris Farm Markets](

4\. Toby's Estate - Best for milk coffee

- Chocolate and caramel flavours. - Full-bodied espresso. - Excellent for everyday flat whites.

Sydney · Mid-premium

Shop Toby's Estate

---

!Campos Superior Coffee Beans 500g | Woolworths

5\. Campos Coffee - Best everyday value

- Chocolate, caramel and butterscotch. - Reliable espresso blend. - Widely available in Australia.

Sydney · Mid-range

Shop Campos

---

!Proud Mary Coffee - Proud Mary Coffee Melbourne

6\. Proud Mary Coffee - Best for adventurous coffee lovers

- Complex, interesting flavour profiles. - Excellent specialty sourcing. - Great for espresso and filter.

Melbourne · Premium

Shop Proud Mary

iftf.com.aualbertreview.com.auwww.timeout.comwww.experteasy.com.au

## My recommendations by coffee preference

| What you enjoy | My recommendation | |--------|--------| | Strong flat white | Toby's Estate | | Chocolatey espresso | Campos Superior | | Smooth everyday coffee | Market Lane | | Fruity specialty coffee | ONA | | Rich espresso | Single O | | Premium coffee experience | Proud Mary |

## Let me narrow it down to the best beans

The best choice depends on your coffee machine and taste.

1\. What coffee machine do you use?

Automatic bean-to-cup machine (De'Longhi, Jura, etc.)

Breville / Sage espresso machine

Manual espresso machine

Nespresso

Plunger / filter coffee

---

2\. What flavour do you prefer?

Strong, rich, chocolatey

Smooth, sweet, caramel and nuts

Fruity, floral, specialty coffee

Low acidity, not bitter

---

3\. Your budget per kg

Under \$30

Around \$40-\$60

Around \$60-\$80

\$80-\$120+

---

4\. What do you usually drink?

Flat whites / cappuccinos

Espresso / long black

Both

[Find my best coffee beans]

I'll use those preferences to shortlist the best Australian beans, including specific blends worth buying.

Perplexity

The question asked

Best coffee roasters Sydney

From the recorded answer

Toby's Estate - Chippendale: A major Sydney name with a working café-roastery; its Chippendale venue received a 2025 “world's best” coffee-shop award from World's 100 Best Coffee Shops.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

Sydney's standout coffee roasters include:

- Single O - Surry Hills: A Sydney specialty-coffee institution, known for carefully sourced single origins and detailed tasting notes. - Mecca Coffee - Alexandria: A long-established roaster offering strong blends and rotating single-origin coffees. - Sample Coffee - St Peters: A good choice for experimental, transparent, sustainably sourced coffees roasted on vintage German equipment. - Coffee Alchemy - Marrickville: One of Sydney's most respected specialty roasters, particularly popular with espresso drinkers. - Artificer - Surry Hills: Small-batch, in-house roasting with a focus on precise light-to-medium specialty profiles. - Primary Coffee Roasters - Potts Point: Roasts its own green beans and is especially well regarded for carefully made café drinks. - Double Roasters - Marrickville: A warehouse-style roastery with freshly roasted beans and a broad local following. - Reuben Hills - Surry Hills: Offers espresso and filter roasts, with multiple grind options for home brewing. - Edition Roasters - Sydney CBD: Best suited to drinkers who prefer single-origin, fruit-forward and tea-like coffees. - Toby's Estate - Chippendale: A major Sydney name with a working café-roastery; its Chippendale venue received a 2025 “world's best” coffee-shop award from World's 100 Best Coffee Shops.

Best starting shortlist: Single O for an all-rounder, Sample for adventurous beans, Coffee Alchemy for espresso, and Artificer for small-batch specialty roasting. Check opening hours and current bean availability before visiting.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Toby's Estate

Coffee

25 October – 1 November 2026 (scan 2 of 4)

8.3

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

75

Answers naming the brand

900

Answers collected

8.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Toby's Estate ranks #10 among 36 tracked brands for Coffee · Australia (25 October – 1 November 2026). Its visibility is 8.3%. It was named in 75 of 900 AI answers across 38 of 150 tracked questions, averaging position 2.8 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 8.3% AI visibility for Toby's Estate in Coffee · Australia, measured over 25 October – 1 November 2026. It ranks #10 among 36 tracked brands.

How often does AI mention this brand?

Toby's Estate was named in 75 of 900 collected AI answers, across 38 of 150 tracked questions, for Coffee · Australia (25 October – 1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Toby's Estate by all 900 answers in the published Coffee · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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