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T.M.Lewin

T.M.Lewin

AI visibility and ranking for Menswear: United Kingdom

Menswear [UK]
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London shirtmaker with Jermyn Street roots, now also selling suits, knitwear and ties.

T.M.Lewin
appears in
2.5
% of measured AI answers in this industry and market.

Found score

Track T.M.Lewin’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 2, 2026

Latest scan visibility

2.2

November 1, 2026

Overall visibility

2.5

16 October 2026 – 1 November 2026 (scans 1–4)

Industry rank

27

Within this industry and market

Published scan history

Across 4 recorded scans from 16 October 2026 to 1 November 2026, T.M.Lewin's single-scan score moved from 2.7% to 2.2%, down 0.5 percentage points. Latest recorded scan 2.2% on 1 November 2026; combined-window score 2.5%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.5% over 16 October 2026 – 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
16 October 20262.7%
18 October 20262.2%
25 October 20262.7%
1 November 20262.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.0%

Perplexity Logo

Perplexity

5.5%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.8%

16 October 2026 – 1 November 2026 (scans 1–4)

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Perplexity names T.M.Lewin most often.

It appears in 5.5% of collected Perplexity answers and 0.8% of Google AI Overviews answers: a difference of 4.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 23 of 150 questions.

T.M.Lewin appears in at least one collected answer to 15.3% of the tracked questions. That is question coverage; the 2.5% visibility score measures its share of individual answers.

Across 4 published scans, visibility ranged from 2.2% to 2.7%. The latest scan was 2.2% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

16 October 2026 – 1 November 2026 (scans 1–4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British menswear brands
  • Best men's black tie outfit UK
  • Best men's clothes for working from home UK
  • Best men's clothing brands for men over 40 UK
  • Best men's clothing brands for men over 50 UK
  • Best men's clothing brands for tall slim men UK

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best classic men's clothing brands UK (Sunspel, Barbour, John Smedley)
  • Which British men's clothing labels are actually good (Sunspel, Private White V.C., Barbour)
  • Best men's clothing brands for men in their 30s UK (Uniqlo, Sunspel, Arket)
  • Best mid-range men's clothing brands UK (Reiss, Charles Tyrwhitt, Percival)
  • Best UK menswear labels that ship internationally (Private White V.C., Barbour, Paul Smith)
  • Best men's clothing brands for men over 50 UK (Marks & Spencer, Charles Tyrwhitt, Uniqlo)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best men's linen shirts UK

From the recorded answer

T.M.Lewin Linen & Linen-Mix Collection …
Read recorded answer

Recorded answer text · Google AI Overviews · 1 November 2026

Here are some of the best men's linen and linen-blend shirts available across UK high street and heritage brands:

### Top Picks on the UK High Street

- **[Charles Tyrwhitt Pure Linen Shirt ]( - Details: Crafted from lightweight, breathable 100% pure linen; available in slim-fit long-sleeve designs. - Where to buy: Available via the Charles Tyrwhitt UK Store or discounted through John Lewis. - **[Hawes & Curtis Extra-Fine Washed French Linen Shirt ]( - Details: Made from 100% extra-fine washed French linen with a soft, lived-in feel, single cuff, and button-down collar. - Where to buy: Available on the Hawes & Curtis UK Store. - Reiss Holiday Slim Fit Linen Shirt (Ruban) - Details: Tailored, clean-cut pure linen silhouette designed to bridge the gap between smart and casual dressing. - Where to buy: Available through John Lewis. - **[Next Long Sleeve Signature 100% Linen Shirt ]( - Details: A regular-fit, textured button-down collar option offering a relaxed aesthetic at an accessible price point. - Where to buy: Available directly via Next. - T.M.Lewin Linen & Linen-Mix Collection - Details: Extensive range of long-sleeve, short-sleeve, and relaxed-fit shirts in seasonal colors like Dusky Pink, Sea Foam, and Navy. - Where to buy: Browse the full lineup on T.M.Lewin. - High Street Alternatives - For budget-friendly or trend-led styles, you can also explore the HuffPost High Street Linen Guide featuring picks from Uniqlo, ASOS DESIGN, and Mango. - For country-lifestyle and outdoor brands, check out the sale selection at Ahume Men's Linen Shirts.

To help narrow down the right choice, tell me:

- Are you looking for long-sleeve or short-sleeve? - Do you prefer a slim, regular, or relaxed fit? - What is your preferred budget?

ChatGPT

The question asked

Best men's dress shirts UK

From the recorded answer

T.M.Lewin]( …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

If you're looking for the best men's dress shirts in the UK, I'd shortlist these brands based on quality, fit, fabric, value for money and reputation.

## Best men's dress shirt brands in the UK

!Slim Fit Non Iron Pure Cotton Twill Shirt | Hawes & Curtis | M&S

1\. Hawes & Curtis

(Best overall value)

- Approx. £35-£69 - Traditional British shirtmaking. - Excellent non-iron cotton shirts. - Good choice for business and weddings.

Shop Hawes & Curtis

---

![Luxury Twill Shirt - White  | Charles Tyrwhitt

US](

2\. Charles Tyrwhitt

(Best for everyday business)

- Approx. £30-£75 - Excellent range of cotton and non-iron shirts. - Multiple collar, sleeve and body fits. - Particularly good for office wear.

Shop Charles Tyrwhitt

---

!White Signature Twill Shirt - Extra Long Sleeves - Eton

3\. Eton

(Best premium quality)

- Approx. £130-£200+ - Beautiful cotton fabrics. - Excellent collars and construction. - Great for business suits and special occasions.

Shop Eton

---

![White Tailored Fit Double Cuff Royal Twill Formal Shirt

- Thomas Pink](

4\. Thomas Pink

- Approx. £100-£160 - Elegant traditional styling. - Excellent formal and double-cuff shirts. - Particularly good for weddings and business.

Shop Thomas Pink

---

![Two-Fold 200 White Cotton Shirt with T&A Collar and Double Cuffs

- Turnbull & Asser UK](

5\. Turnbull & Asser

(Luxury choice)

- Approx. £250-£450+ - Exceptional traditional craftsmanship. - Premium fabrics and detailing. - For someone wanting the very best.

Shop Turnbull & Asser

---

![The Non-Iron Twill Shirt - T.M.Lewin](

6\. T.M. Lewin

- Approx. £20-£60 - Traditional business styling. - Good affordable everyday shirts. - Worth considering for multiple purchases.

Shop T.M. Lewin

These selections are consistent with recent British GQ and other UK menswear recommendations. www.gq-magazine.co.ukwww.gq-magazine.co.ukwww.standard.co.uk

## My recommendations

| What you're looking for | My choice | |--------|--------| | Best all-rounder | Hawes & Curtis | | Best value | Charles Tyrwhitt | | Best premium | Eton | | Best luxury | Turnbull & Asser | | Best wedding shirt | Thomas Pink | | Best budget | T.M. Lewin |

## Let me narrow it down

One question: What's your budget per shirt?

1\. Budget per shirt

Under £30

£30-£40

£40-£80

£80-£150

£150-£250

£250+

---

2\. What will you wear them for?

Business / office

Weddings and formal occasions

Everyday smart casual

All occasions

---

3\. Preferred fit

Tailored / slim

Regular fit

Extra slim

Classic fit

[Find my best shirts]

I'll then narrow it down to the best actual shirts to buy, rather than just giving you a list of brands.

Perplexity

The question asked

Best British menswear brands

From the recorded answer

T.M.Lewin - Affordable formal shirts and officewear.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

Here's a strong shortlist of British menswear brands, organized by style and budget:

## Best overall

- Sunspel - Premium T-shirts, polos, underwear and refined casualwear; excellent for a minimalist wardrobe. - Private White V.C. - Exceptional British-made outerwear, knitwear and military-inspired casual pieces. - Paul Smith - Classic tailoring with distinctive colours, patterns and playful details. - Drake's - Relaxed tailoring, shirting, ties and accessories with a sophisticated, easygoing feel. - Barbour - Iconic waxed jackets and practical countrywear. - Burberry - Heritage outerwear, especially trench coats, alongside modern luxury clothing. - Universal Works - Relaxed workwear, chore jackets and versatile everyday clothing. - Studio Nicholson - Minimal, generously cut trousers, knitwear and contemporary essentials.

## Tailoring and formalwear

- Edward Sexton - Structured, glamorous Savile Row tailoring. - Anderson & Sheppard - Soft, comfortable bespoke tailoring. - Ozwald Boateng - Sharply cut, modern tailoring with strong colour and cultural influence. - Casely-Hayford - Contemporary tailoring combining Savile Row technique with London fashion. - Turnbull & Asser - Luxury shirts and formal accessories, with a history dating to 1885. - Reiss - More accessible, polished suits and smart separates. - T.M.Lewin - Affordable formal shirts and officewear.

## Knitwear and shirts

- John Smedley - Fine-gauge, made-in-England knitwear with a long craft tradition. - William Lockie - Excellent Scottish cashmere and lambswool. - Howlin' - Colourful, characterful knitwear made in Scotland and Belgium. - New & Lingwood - Luxurious shirts, ties, knitwear and classic gentleman's clothing. - Emma Willis - High-end bespoke and ready-to-wear shirts.

## Casual and contemporary

- Percival - Modern British classics, patterned shirts, knitwear and seasonal statement pieces. - YMC - Relaxed, understated workwear and utility-inspired clothing. - Universal Works - Practical, easy-fitting workwear with strong fabrics and construction. - Folk - Minimal contemporary clothing with subtle textures and thoughtful details. - Nigel Cabourn - Rugged, historically inspired military and outdoor clothing. - Clothsurgeon - Made-to-order streetwear and reworked sportswear. - Bianca Saunders - Experimental silhouettes and contemporary interpretations of masculinity. - SS Daley - Romantic, vintage-influenced menswear with mid-century references.

## Shoes and accessories

- Edward Green - Among Britain's finest luxury Northampton shoemakers. - Crockett & Jones - Excellent Goodyear-welted dress shoes and boots. - Tricker's - Durable country shoes and brogues. - Church's - Traditional English footwear with a broad formal range. - Grenson - British-made and British-designed shoes, from classic brogues to modern boots. - Johnstons of Elgin - Premium Scottish cashmere, scarves and knitwear.

### Best starting points

For a versatile wardrobe, start with Sunspel, Barbour, Drake's, John Smedley, Crockett & Jones and Universal Works. For value, look at Reiss, Percival and selected T.M.Lewin pieces; for investment purchases, consider Edward Green, Private White V.C., Anderson & Sheppard or Turnbull & Asser.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

T.M.Lewin

Menswear

16 October 2026 – 1 November 2026 (scans 1–4)

2.5

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

44

Answers naming the brand

1792

Answers collected

2.5

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, T.M.Lewin ranks #27 among 36 tracked brands for Menswear · United Kingdom (16 October 2026 – 1 November 2026). Its visibility is 2.5%. It was named in 44 of 1,792 AI answers across 23 of 150 tracked questions, averaging position 4.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.5% AI visibility for T.M.Lewin in Menswear · United Kingdom, measured over 16 October 2026 – 1 November 2026. It ranks #27 among 36 tracked brands.

How often does AI mention this brand?

T.M.Lewin was named in 44 of 1,792 collected AI answers, across 23 of 150 tracked questions, for Menswear · United Kingdom (16 October 2026 – 1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming T.M.Lewin by all 1,792 answers in the published Menswear · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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