Szade
AI Visibility Score and Ranking for
Eyewear & Sunglasses: Australia
Melbourne sunglasses label making frames from recycled and broken frame material.
Szade ranks #11 in the AU Eyewear & Sunglasses AI Visibility Index with a Visibility Score of 8.1/100. It was named in 254 of 3,150 AI answers across 46 of 150 tracked questions, averaging position 4.6 when mentioned.
Over the last 7 weekly scans, Szade's scan score moved from 8.2 on 21 August 2026 to 4.2 on 27 September 2026, down 4.0 points.
8.1
Visibility score
11
Found Rank
0
Movement vs last window
4.6
Avg. position when mentioned
46
Prompts hit, of 150
Visibility score over time
Scored every week on the same 150 shopper questions across ChatGPT, Perplexity and Google AI Overviews. Each point is the score from that week's scan.
Szade vs Eyewear & Sunglasses
Running at 1.4x the Eyewear & Sunglasses category average — ahead of the field.
9
6
Where this brand sits in its industry
How it works
The questions shoppers ask. Every week. Every platform.
1. We ask what shoppers ask
150 questions per industry, drawn from real search and AI query data, not questions a brand would write about itself.
2. We ask every week, on every platform.
ChatGPT, Perplexity and Google's AI Overviews. Weekly scans, accumulated across a rolling scan window. Hundreds of answers per industry.
3. We record who gets named.
Every brand mention, its position in the answer, and which platform said it. The Visibility Score is the share of answers a brand appears in. Nothing weighted, nothing modelled.
How AI answers shopper questions about this brand
Questions where AI names Szade
- Best independent sunglasses brands Australia
- Best sustainable eyewear brands Australia
- Best Australian eyewear labels
- Best Australian sunglasses brands
- Best vintage style sunglasses Australia
- Best retro sunglasses Australia
Questions where AI names other brands instead
- Best alternative to Sunglass Hut Australia (Le Specs, Just Sunnies, OPSM)
- Best high end eyewear brands Australia (AM Eyewear, Pacifico Optical, Poppy Lissiman)
- Best Australian alternative to Ray-Ban (Le Specs, AM Eyewear, Quay Australia)
- Best Australian luxury eyewear label (AM Eyewear, Pacifico Optical, Vehla)
- Best alternative to Ray-Ban Australia (Le Specs, Quay Australia, Oscar Wylee)
- Best minimalist sunglasses Australia (Le Specs, Raie, Vehla)
What AI says about Szade
SZADE : A Melbourne-based label taking over feeds for combining fashion-forward street style with complete circular sustainability, turning old sunglasses into recycled, trendy new frames.
Google AI Overviews, 27 September 2026
com) - Szade — One of the more interesting choices for recycled eyewear: Melbourne-based and makes frames from unwanted/faulty/rejected eyewear that would otherwise go to landfill.
ChatGPT, 27 September 2026
glasses brands in Australia rather than big luxury labels, the strongest names consistently appearing across recent Australian style roundups are Le Specs, Quay Australia, Pared Eyewear, Poppy Lissiman, DMY Studios, Szade, AM Eyewear, and Local Supply.
Perplexity, 27 September 2026
How the score is measured
A fixed battery of questions per vertical, asked weekly on ChatGPT, Perplexity and Google AI Overviews and accumulated across the full scan window. Visibility Score is the share of all answers that named the brand. Every population is frozen before scoring, with a documented cut log.
Read the full methodologyFrequently asked questions
What is Szade's AI Visibility Score?
Szade has an AI Visibility Score of 8.1 in the AU Eyewear & Sunglasses AI Visibility Index, ranked #11.
How often does AI recommend Szade?
Szade was named in 254 of 3,150 AI answers analysed, across 46 tracked questions, averaging position 4.6 when mentioned.
How is the AI Visibility Score calculated?
We asked ChatGPT, Perplexity and Google's AI Overviews the questions Australian eyewear shoppers actually ask, and tracked how often each brand was named. Full methodology at flux.agency/found/methodology.
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