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Naked Wines Australia

Naked Wines Australia

AI visibility and ranking for Wine & Spirits: Australia

Wine & Spirits [AU]
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Australian arm of the UK-listed Naked Wines model, funding independent winemakers to produce wine for its membership base.

Naked Wines Australia
appears in
4.6
% of measured AI answers in this industry and market.

Found score

Track Naked Wines Australia’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

4.7

November 8, 2026

Overall visibility

4.6

21 August – 8 November 2026 (scans 1–13)

Industry rank

9

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, Naked Wines Australia's single-scan score moved from 4.9% to 4.7%, down 0.2 percentage points. Latest recorded scan 4.7% on 8 November 2026; combined-window score 4.6%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 4.6% over 21 August – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20264.9%
24 August 20265.1%
30 August 20265.3%
6 September 20264.7%
13 September 20265.1%
20 September 20264.9%
27 September 20264.2%
4 October 20265.6%
11 October 20262.9%
18 October 20263.6%
25 October 20264.7%
1 November 20263.6%
8 November 20264.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

4.2%

Perplexity Logo

Perplexity

4.3%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

5.2%

21 August – 8 November 2026 (scans 1–13)

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What the results show

Google AI Overviews names Naked Wines Australia most often.

It appears in 5.2% of collected Google AI Overviews answers and 4.2% of ChatGPT answers: a difference of 1.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 15 of 150 questions.

Naked Wines Australia appears in at least one collected answer to 10.0% of the tracked questions. That is question coverage; the 4.6% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 2.9% to 5.6%. The latest scan was 4.7% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 8 November 2026 (scans 1–13)

Share of collected answers naming each brand

Explore other markets.

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian wine club
  • Best Australian wine to try this year
  • Best Australian wineries to order online from
  • Best Christmas wine gift Australia
  • Best monthly wine subscription Australia
  • Best place to buy Australian wine online

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian spirits brands (Starward Whisky, Sullivans Cove, Never Never Distilling Co)
  • Which Australian distilleries are worth trying (Four Pillars Gin, Starward Whisky, Lark Distillery)
  • Best Australian craft distilleries (Four Pillars Gin, Never Never Distilling Co, Starward Whisky)
  • Best Australian spirits brands right now (Four Pillars Gin, Never Never Distilling Co, Archie Rose Distilling Co)
  • Best small batch Australian spirits (Never Never Distilling Co, Belgrove Distillery, Archie Rose Distilling Co)
  • What are the best Australian spirits brands (Starward Whisky, Lark Distillery, Archie Rose Distilling Co)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian wineries to order online from

From the recorded answer

Naked Wines: A popular subscription and crowd-funded model connecting independent winemakers directly with drinkers.
Read recorded answer

Recorded answer text · Google AI Overviews · 8 November 2026

You can order top-tier Australian wines directly from renowned producers or through curated online marketplaces.

### Best Direct Wineries to Order Online

---

![]( Cullen Wines 4.4 (431) Winery Open Wilyabrup WA CallDirections Website Organic, biodynamic, and carbon-neutral icon known for world-class Chardonnay, Cabernet Merlot, and the approachable Dancing in the Sun Sémillon-Sauvignon Blanc blend.

---

![]( Artisans of Barossa 4.4 (328) $40-160 Restaurant Open Tanunda SA CallDirections Website A collective of seven independent Barossa wineries offering classic regional Shiraz alongside avant-garde varieties like Aglianico and Sagrantino.

---

![]( Henschke 4.8 (268) Winery Closed Keyneton SA CallDirections Website Celebrated heritage winery famous for deep, full-bodied reds like the Tappa Pass Shiraz.

---

![]( Lou Miranda Estate 4.6 (216) Wine cellar Open Rowland Flat SA CallDirections Website Family-owned producer offering direct online-exclusive mixed packs and bi-annual wine club options.

### Best Online Wine Retailers & Marketplaces

- Vinomofo: A leading platform for curated deals, steep discounts, and discovery of artisanal and boutique Australian producers. - Naked Wines: A popular subscription and crowd-funded model connecting independent winemakers directly with drinkers. - Just Wines: A massive online catalog featuring regional Australian labels ranging from mainstream favorites to emerging boutique vineyards like Autumn Wind Wines and Minks Estate.

If you tell me your favorite wine style (e.g., bold Shiraz, crisp Sémillon, or Pinot Noir) or your budget per bottle, I can recommend the exact winery or bottle for you.

ChatGPT

The question asked

Best Australian wine club

From the recorded answer

!Naked Wines in Australia: Everything you need to know …
Read recorded answer

Recorded answer text · ChatGPT · 8 November 2026

If you're looking for the best Australian wine club, I'd prioritise clubs that offer excellent Australian wines, flexible delivery, good member pricing and the ability to choose red, white or mixed cases.

There are a few particularly good options depending on whether you want premium boutique wines, everyday drinking wines or a more personalised wine subscription.

## My top Australian wine club picks

!Good Pair Days Reviews 2025 - Read Before You Buy | Thingtesting

1\. Good Pair Days

(Best overall for personalisation)

- Tailored to your taste preferences. - Red, white and mixed selections. - Food matching suggestions and tasting notes. - Flexible subscription options.

Explore Good Pair Days

---

!Halliday Wine Club | Top wines delivered to your door

2\. Halliday Wine Club

(Best premium selection)

- Halliday-rated wines. - Two-bottle monthly subscription. - Ideal for discovering quality Australian wines. - Memberships reported from \$89/month.

Explore Halliday Wine Companion

---

!Ricca Terra Cinderella's Beads Prosecco 2024 - Wine Selectors

3\. Wine Selectors

(Best for Australian regional wines)

- Specialises in Australian wineries. - Regional wine collections. - Red, white and sparkling options. - Good for exploring different wine regions.

Explore Wine Selectors

---

!Black Market Club - Tasting case - Mixed Case | Vinomofo Australia

4\. Vinomofo

(Best value)

- Discounted wines and mixed cases. - Regular special releases. - Flexible delivery arrangements. - Good for everyday drinking.

Explore Vinomofo

---

!Naked Wines in Australia: Everything you need to know

5\. Naked Wines Australia

- Supports independent winemakers. - Access to smaller Australian producers. - Member pricing and a broad selection. - Check the recurring \$40 Angel contribution before joining.

Explore Naked Wines

Sources: manofmany.comwww.findershopping.com.auwww.choice.com.auwww.gourmettraveller.com.au Prices and membership terms should be checked directly before subscribing.

## My recommendation

I'd shortlist Good Pair Days, Halliday Wine Club and Wine Selectors\. They offer three quite different experiences: personalised discovery, premium quality and Australian regional exploration.

## A quick question to narrow it down

Are you looking for a wine club primarily for\:

1\. What matters most?

---

2\. Budget per delivery?

---

3\. Wine preference?

[Find my best wine club]

Perplexity

The question asked

Best wine club for beginners Australia

From the recorded answer

| Maximum flexibility | Naked Wines | Contribute $40 monthly to a wine account, then choose your own bottles or receive wines selected to your taste; there is no required membership to buy wine. | …
Read recorded answer

Recorded answer text · Perplexity · 8 November 2026

Good Pair Days is the best wine club for beginners in Australia. Its palate quiz recommends three approachable wines, and each delivery includes tasting notes, food pairings and recipes-so it helps you learn what you like without committing to a large case.

| Best for | Recommendation | Why | |---|---|---| | Learning and personalisation | Good Pair Days | Three-bottle starter deliveries, tailored recommendations and educational tasting guidance; plans can be adjusted as your preferences develop. | | Maximum flexibility | Naked Wines | Contribute $40 monthly to a wine account, then choose your own bottles or receive wines selected to your taste; there is no required membership to buy wine. | | Low-cost mixed cases | Vinomofo | Personalised red, white or mixed 12-bottle cases, with a listed club price of about $199-roughly $15 per bottle. | | Traditional wine-club experience | Wine Selectors | Offers pre-selected or customised cases, tasting notes, flexible membership and a satisfaction guarantee. |

Best starting choice: Try Good Pair Days' three-bottle plan first. If you prefer choosing every bottle yourself-or want to spread the cost-choose Naked Wines instead. Check delivery fees, renewal terms and cancellation conditions before subscribing.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Naked Wines Australia

Wine & Spirits

21 August – 8 November 2026 (scans 1–13)

4.6

%

AI visibility

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How we measure AI visibility

A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

266

Answers naming the brand

5843

Answers collected

4.6

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Naked Wines Australia ranks #9 among 32 tracked brands for Wine & Spirits · Australia (21 August – 8 November 2026). Its visibility is 4.6%. It was named in 266 of 5,843 AI answers across 15 of 150 tracked questions, averaging position 1.0 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 4.6% AI visibility for Naked Wines Australia in Wine & Spirits · Australia, measured over 21 August – 8 November 2026. It ranks #9 among 32 tracked brands.

How often does AI mention this brand?

Naked Wines Australia was named in 266 of 5,843 collected AI answers, across 15 of 150 tracked questions, for Wine & Spirits · Australia (21 August – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Naked Wines Australia by all 5,843 answers in the published Wine & Spirits · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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