Minti

AI visibility and ranking for Baby & Kids: Australia

Baby & Kids [AU]

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Melbourne children's clothing label built around original artwork and self-manufactured fabric.

Minti

appears in

0.3

% of measured AI answers in this industry and market.

Found score

Track Minti’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.2

October 18, 2026

Overall visibility

0.3

27 September – 18 October 2026 (scan 4 of 4)

Industry rank

Within this industry and market

Published scan history

Across 12 recorded scans from 16 August 2026 to 18 October 2026, Minti's single-scan score moved from 0.7% to 0.2%, down 0.5 percentage points. Latest recorded scan 0.2% on 18 October 2026; combined-window score 0.3%.

View recorded scan history

Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.3% over 27 September – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date	Single-scan score
16 August 2026	0.7%
19 August 2026	0.4%
22 August 2026	0.4%
25 August 2026	0.0%
30 August 2026	0.2%
6 September 2026	0.2%
13 September 2026	0.2%
20 September 2026	0.4%
27 September 2026	0.4%
4 October 2026	0.2%
11 October 2026	0.2%
18 October 2026	0.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

ChatGPT

0.0%

Perplexity

0.5%

AI Overviews

0.3%

27 September – 18 October 2026 (scan 4 of 4)

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Perplexity names Minti most often.

It appears in 0.5% of collected Perplexity answers and 0.0% of ChatGPT answers: a difference of 0.5 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 2 of 151 questions.

Minti appears in at least one collected answer to 1.3% of the tracked questions. That is question coverage; the 0.3% visibility score measures its share of individual answers.

Across 12 published scans, visibility ranged from 0.0% to 0.7%. The latest scan was 0.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 18 October 2026 (scan 4 of 4)

Purebaby

28.9

ergoPouch

10.2

Wilson & Frenchy

9.9

Aster & Oak

9.3

Snuggle Hunny Kids

8.6

Share of collected answers naming each brand

Explore other markets.

Australia United States United Kingdom

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

Best Australian kids clothing brands
Best boutique baby brands Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

Best Australian owned baby brands (Purebaby, Snuggle Hunny Kids, Wilson & Frenchy)
Best boutique baby brands Australia (Purebaby, Oobi, Toshi)
Best Australian baby brands (Purebaby, Oobi, Kynd Baby)
Best independent kids clothing labels Australia (Oobi, Goldie + Ace, Wilson & Frenchy)
What baby brands do Australian parents actually buy (Purebaby, Huxbaby, Wilson & Frenchy)
Best new Australian baby brands (Halcyon Nights, Purebaby, Wilson & Frenchy)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

11 October 2026

The question asked

Best boutique baby brands Australia

From the recorded answer

Minti …

Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Australia is home to several standout boutique baby and children's brands known for unique prints, soft organic fabrics, and durable, heirloom-quality designs.

### Top Australian Boutique Baby Brands

- Halcyon Nights - Known for: Whimsical, storytelling-inspired cotton and terry rompers, zip suits, and leggings featuring iconic Australian flora, fauna, and playful prints. - Price Range: Generally $22 to $69. - Wilson and Frenchy - Known for: Super-soft organic cotton, bamboo, and wool baby knitwear, sleepwear, and everyday essentials with gentle, minimalist color palettes. - Snuggle Hunny Kids - Known for: Famous for stretch-jersey swaddle wraps, matching milestone cards, top-knotted beanies, and announcement/newborn gowns with botanical and earth-toned designs. - Minti - Known for: Cool, streetwear-leaning and highly durable kids' and baby clothes built to last through multiple siblings. - Aster & Oak - Known for: Certified 100% organic cotton and non-toxic baby clothes, earthy illustrated prints, and delicate heritage styles. - Love My Baby - Known for: Australian-made, handmade slow-fashion apparel crafted from organic cotton, bamboo, and merino wool, plus classic baby Ugg boots. - Tutu Du Monde - Known for: Hand-crafted, ethereal, ballerina-inspired dresses, tulle capes, and special-occasion wear for babies and young children. - Toshi Australia - Known for: Functional and stylish baby hats, organic beanies, knitwear, and lifestyle accessories designed with sun protection and comfort in mind.

---

### Popular Australian Baby Boutiques (Stocking Multiple Brands) If you want to browse multiple boutique labels in one place, these local multi-brand stores are favorites for Australian parents:

- Tiny People (Based in Byron Bay / online, featuring labels like Wilson and Frenchy, Jamie Kay, Louise Misha, and Tutu Du Monde) - FOUND by Flynn (Curates Australian-designed babywear, toys, and lifestyle goods like Aster & Oak, Snuggle Hunny, and Frank Green) - Buckets & Spades (Melbourne boutique since 1996 featuring luxury and designer labels like Halcyon Nights, Rylee & Cru, and Mini Rodini)

Perplexity

18 October 2026

The question asked

Best Australian kids clothing brands

From the recorded answer

Minti - Fun, colourful Australian kidswear with imaginative prints and relaxed everyday styles.

Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

Here are some of the best Australian kids' clothing brands, grouped by style and budget:

- Purebaby - Soft, practical organic-cotton basics for babies and toddlers; especially good for sleepsuits, bodysuits and everyday layers. - Oobi - Colourful, playful clothing for babies and young children, with distinctive prints and dressier pieces. - Wilson + Frenchy - Natural fabrics, gentle colours and illustrated designs for babies and kids. - Cotton On Kids - Affordable everyday clothing, pyjamas, swimwear and seasonal basics with frequent sales. - Country Road Kids - Polished, durable staples and occasionwear with a classic Australian style. - Bonds - Reliable basics, underwear, socks, sleepwear and baby clothing at accessible prices. - Nature Baby - Organic, comfortable and minimalist clothing for babies and children. - Huxbaby - Bold prints, playful graphics and softer, more fashion-forward organic clothing. - The Sunday Collective - Comfortable, understated pieces made with a focus on natural materials. - Minti - Fun, colourful Australian kidswear with imaginative prints and relaxed everyday styles. - Toshi - Well-known for baby and toddler clothing, sun hats, swimwear and accessories. - Cinnamon Baby - Stylish baby and children's clothing, often featuring soft colours and boutique-style designs.

### Quick picks

- Best for organic basics: Purebaby or Nature Baby - Best for affordable essentials: Bonds or Cotton On Kids - Best for colourful prints: Oobi, Huxbaby or Minti - Best for classic clothing: Country Road Kids - Best for newborn gifts: Wilson + Frenchy or Toshi - Best for sun protection: Toshi - Best boutique feel: Oobi or Cinnamon Baby

For the best value, watch for seasonal sales at Purebaby, Country Road Kids, Toshi and Cotton On Kids; sizing and availability vary considerably between brands.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Minti

Baby & Kids

27 September – 18 October 2026 (scan 4 of 4)

0.3

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

Answers naming the brand

1812

Answers collected

0.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

Record each response

Track brand mentions and positions across the published scans.

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Minti ranks #26 among 39 tracked brands for Baby & Kids · Australia (27 September – 18 October 2026). Its visibility is 0.3%. It was named in 5 of 1,812 AI answers across 2 of 151 tracked questions, averaging position 3.6 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.3% AI visibility for Minti in Baby & Kids · Australia, measured over 27 September – 18 October 2026. It ranks #26 among 39 tracked brands.

How often does AI mention this brand?

Minti was named in 5 of 1,812 collected AI answers, across 2 of 151 tracked questions, for Baby & Kids · Australia (27 September – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Minti by all 1,812 answers in the published Baby & Kids · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Minti

AI visibility and ranking for Baby & Kids: Australia

Melbourne children's clothing label built around original artwork and self-manufactured fabric.

AI visibility scores and ranking