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Grinders

Grinders

AI visibility and ranking for Coffee: Australia

Long-running Melbourne coffee brand with roots back to the 1960s, now backed by a major Australian coffee group.

Grinders
appears in
6.2
% of measured AI answers in this industry and market.

Found score

Track Grinders’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 1, 2026

Latest scan visibility

6.9

November 1, 2026

Overall visibility

6.2

25 October – 1 November 2026 (scan 2 of 4)

Industry rank

13

Within this industry and market

Published scan history

Across 14 recorded scans from 11 August 2026 to 1 November 2026, Grinders's single-scan score moved from 2.7% to 6.9%, up 4.2 percentage points. Latest recorded scan 6.9% on 1 November 2026; combined-window score 6.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 6.2% over 25 October – 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
11 August 20262.7%
13 August 20264.4%
16 August 20264.7%
26 August 20266.4%
30 August 20264.2%
6 September 20265.3%
13 September 20264.0%
20 September 20264.2%
27 September 20265.3%
4 October 20263.6%
11 October 20264.4%
18 October 20265.8%
25 October 20265.6%
1 November 20266.9%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

4.3%

Perplexity Logo

Perplexity

11.7%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

2.7%

25 October – 1 November 2026 (scan 2 of 4)

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Perplexity names Grinders most often.

It appears in 11.7% of collected Perplexity answers and 2.7% of Google AI Overviews answers: a difference of 9.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 34 of 150 questions.

Grinders appears in at least one collected answer to 22.7% of the tracked questions. That is question coverage; the 6.2% visibility score measures its share of individual answers.

Across 14 published scans, visibility ranged from 2.7% to 6.9%. The latest scan was 6.9% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

25 October – 1 November 2026 (scan 2 of 4)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best 1kg coffee beans Australia
  • Best Australian coffee brands
  • Best alternative to Lavazza Australia
  • Best beans for automatic coffee machine Australia
  • Best biodegradable coffee pods Australia
  • Best bulk coffee beans Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best specialty coffee roasters Australia (Market Lane, Proud Mary, Seven Seeds)
  • Best coffee roasters Australia (ONA Coffee, Proud Mary, Market Lane)
  • Which Australian coffee roasters are actually good (Market Lane, Seven Seeds, Proud Mary)
  • Best ground coffee supermarket vs roaster Australia (Seven Seeds, Market Lane, Campos)
  • Which coffee brands are worth buying on Black Friday Australia (Veneziano, Airjo, Campos)
  • Best Australian coffee brands (Coffee Alchemy, Proud Mary, Market Lane)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

What coffee beans do cafes use in Australia

From the recorded answer

Commercial & Traditional Brands: Larger or traditional venues often use established names like Vittoria, Grinders, or Lavazza (such as the [[Lavazza Blue]( …
Read recorded answer

Recorded answer text · Google AI Overviews · 1 November 2026

Australian cafes mostly use 100% Arabica coffee beans, or carefully crafted espresso blends that combine Arabica with a small touch of Robusta for extra crema and body.

### Popular Roasters and Brands Found in Cafes

- Independent & Specialty Roasters: Over 90% of Australian cafes are independently owned, and many source from local or national specialty roasters such as Campos, Allpress, Axil, ST. ALi, Toby's Estate, Veneziano, and Proud Mary. - Commercial & Traditional Brands: Larger or traditional venues often use established names like Vittoria, Grinders, or Lavazza (such as the [Lavazza Blue ]( or Crema e Aroma lines designed for hospitality). - Origin and Farm Sources: The green beans themselves are typically imported from major coffee-producing regions like Colombia, Brazil, Ethiopia, Costa Rica, and India, though a small amount of specialty coffee is also grown locally in regions like northern New South Wales and Queensland.

### Common Roast Styles in Cafes

- Medium to Medium-Dark Roasts: These dominate the Australian cafe scene because they balance natural sweetness, chocolate or caramel notes, and low bitterness, allowing the coffee to cut through textured milk for flat whites, cappuccinos, and lattes. - Single Origins: Many specialty cafes also rotate single-origin beans (often roasted lighter to highlight fruit, floral, or berry notes) for black coffees like short and long blacks or pour-overs.

You can browse a wide selection of commercial and specialty options via My Coffee Shop.Are you looking for beans for a home espresso machine, a plunger/filter, or a commercial setup, or trying to track down a specific cafe flavor profile?

ChatGPT

The question asked

Best coffee beans for espresso machine Australia

From the recorded answer

!Grinders Crema Coffee Beans, 1kg | Woolworths …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

If you're using a home espresso machine, I'd recommend freshly roasted, medium to medium-dark whole coffee beans\. These generally produce the best balance of sweetness, crema and body, particularly for flat whites, cappuccinos and lattes.

I've researched Australian options for 2026, including specialty roasters and supermarket-friendly choices.

## Best coffee beans for espresso in Australia

!Campos Superior Coffee Beans 500g | Woolworths

1\. Campos Coffee

(Best all-rounder)

Australian specialty roaster

- Balanced, sweet espresso - Chocolate and caramel character - Great for flat whites and lattes - Around \$22 for the listed single-origin option

A good alternative is Campos Superior Blend. www.coffeecraftguide.comwww.experteasy.com.auwww.canstarblue.com.au

---

!Orthodox | House Espresso Blend | ST. ALi

2\. ST. ALi Orthodox Espresso Blend

(Best specialty pick)

Melbourne specialty coffee

- Rich espresso character - Excellent for milk-based coffees - Premium specialty option

\$45 / 500g at ST. ALi.

---

!Merlo Espresso Blend Whole Coffee Beans 1kg - Impact

3\. Merlo Espresso Blend

(Best café-style option)

- Rich cocoa and chocolate character - Full-bodied espresso - Great with milk

\$59 at Merlo Coffee.

---

!Lavazza Super Crema Coffee Beans | My Coffee Shop

4\. Lavazza Super Crema

(Best Italian-style espresso)

- Smooth, creamy espresso - Good crema - Ideal for cappuccino and latte

\$54 at My Coffee Shop.

---

!Grinders Crema Coffee Beans, 1kg | Woolworths

5\. Grinders Espresso Coffee Beans

(Best everyday value)

- Approachable espresso flavour - Good for automatic machines - Convenient everyday option

\$36.50 at Amazon AU.

---

!Illy Coffee Bold Roast Intenso Beans 250gm - Coffee - Amatos Liquor Mart | Shop

6\. Illy Intenso

(Best bold Italian flavour)

- Stronger roasted flavour - Rich and intense - Suits traditional espresso

\$18 at My Coffee Shop.

Prices are listed Australian-dollar prices from retrieved retailers and may change. Consumer satisfaction research also rated Aldi Lazzio highly in 2026. www.coffeecraftguide.comwww.experteasy.com.auwww.canstarblue.com.au

## My buying advice

For a home espresso machine, I'd look for\:

| Feature | What to choose | |--------|--------| | Roast | Medium or medium-dark | | Bean type | Whole beans | | Flavour | Chocolate, caramel, hazelnut | | Freshness | Look for a printed roast date | | Pack size | 250g-1kg |

Try to use espresso beans after they've had a little time to rest following roasting, rather than immediately after roasting.

## Let me narrow it down to the perfect beans

One important question: What type of coffee do you normally drink?

1\. Your usual coffee

Flat white / latte

Cappuccino

Espresso / short black

Long black

---

2\. Your espresso machine

Breville

DeLonghi

Sage

Sunbeam

Automatic bean-to-cup machine

Other

---

3\. Your budget per kg

Under \$30

\$30-\$50

\$50-\$70

\$70+

[Find my best coffee beans]

Perplexity

The question asked

Best coffee beans Australia

From the recorded answer

Best supermarket Italian-style beans: Lavazza, Grinders Crema or Vittoria Espresso; these suit traditional espresso, cappuccino and latte drinks.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

The best coffee beans in Australia depend on your brew method and taste, but these are strong picks:

- Best supermarket value: Lazzio beans from Aldi - ranked highest for overall customer satisfaction in Canstar Blue's 2026 survey. - Best widely available premium option: Campos - a strong all-rounder, especially for espresso and milk drinks. - Best for flat whites and lattes: Toby's Estate Woolloomooloo Espresso Blend - chocolate, butterscotch and dried-fruit notes designed to work with milk. - Best specialty-style filter coffee: Ethiopian single origin - typically floral, fruity and complex; ideal for pour-over or AeroPress. - Best chocolatey, low-acidity espresso: A Brazil- or Colombia-based medium roast, which usually gives nutty, caramel and chocolate flavours. - Best supermarket Italian-style beans: Lavazza, Grinders Crema or Vittoria Espresso; these suit traditional espresso, cappuccino and latte drinks.

For the freshest flavour, buy beans with a visible roast date and use them roughly 2-6 weeks after roasting. If choosing one safe recommendation, start with freshly roasted Campos or Lazzio medium-roast beans for espresso, and an Ethiopian light-to-medium roast for filter coffee.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Grinders

Coffee

25 October – 1 November 2026 (scan 2 of 4)

6.2

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

56

Answers naming the brand

900

Answers collected

6.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Grinders ranks #13 among 36 tracked brands for Coffee · Australia (25 October – 1 November 2026). Its visibility is 6.2%. It was named in 56 of 900 AI answers across 34 of 150 tracked questions, averaging position 2.4 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 6.2% AI visibility for Grinders in Coffee · Australia, measured over 25 October – 1 November 2026. It ranks #13 among 36 tracked brands.

How often does AI mention this brand?

Grinders was named in 56 of 900 collected AI answers, across 34 of 150 tracked questions, for Coffee · Australia (25 October – 1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Grinders by all 900 answers in the published Coffee · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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