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Firstleaf

Firstleaf

AI visibility and ranking for Wine & Spirits: United States

Wine & Spirits [US]
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Napa wine subscription selling wine made under its own labels by its bonded-winery parent.

Firstleaf
appears in
5.1
% of measured AI answers in this industry and market.

Found score

Track Firstleaf’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

5.1

October 4, 2026

Overall visibility

5.1

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

4

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Firstleaf's single-scan score moved from 5.3% to 5.1%, down 0.2 percentage points. Latest recorded scan 5.1% on 4 October 2026; combined-window score 5.1%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 5.1% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20265.3%
24 August 20265.3%
30 August 20264.9%
6 September 20264.9%
13 September 20265.1%
20 September 20265.1%
27 September 20265.3%
4 October 20265.1%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

5.7%

Perplexity Logo

Perplexity

4.8%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

4.9%

21 August 2026 – 4 October 2026 (scans 1–8)

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ChatGPT names Firstleaf most often.

It appears in 5.7% of collected ChatGPT answers and 4.8% of Perplexity answers: a difference of 0.9 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 10 of 150 questions.

Firstleaf appears in at least one collected answer to 6.7% of the tracked questions. That is question coverage; the 5.1% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 4.9% to 5.3%. The latest scan was 5.1% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American wine club
  • Best monthly wine subscription America
  • Best value wine subscription America
  • Best wine club for beginners America
  • Best wine club membership America
  • Best wine for a dinner party America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American whiskey distilleries (Westland Distillery, Stranahan's, Westward Whiskey)
  • Best American distilleries (St. George Spirits, Westward Whiskey, Stranahan's)
  • Best American spirits brands (Westland Distillery, Stranahan's, WhistlePig)
  • Best American spirits brands right now (Westland Distillery, Uncle Nearest, WhistlePig)
  • Best craft spirits brands America (St. George Spirits, Stranahan's, Westward Whiskey)
  • What are the best American spirits brands (WhistlePig, Westland Distillery, St. George Spirits)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best American wine club

From the recorded answer

Firstleaf …
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

!Wine Club September 2025 | 2024 Sangiovese - Balistreri... SommSelect is the best American wine club for high-quality, master-curated bottles delivered straight to your door.

### Top American Wine Clubs

- SommSelect - Best For: High-quality, sommelier-curated selections. - Details: Founded by Master Sommelier Ian Cauble, focusing on expertly chosen domestic and international bottles with detailed tasting notes. - Firstleaf - Best For: Personalized taste matching and value. - Details: Uses a customized quiz to tailor shipments to your palate, featuring an extensive award-winning portfolio. - Plonk Wine Club - Best For: Organic, biodynamic, and unique domestic discoveries. - Details: Highlights lesser-known boutique winemakers and rare varietals from American and global regions.

To help narrow down the best choice for you, please let me know:

- Your preferred wine type (red, white, mixed, or sparkling) - Your target price range per bottle or per shipment - Whether you prefer personalized recommendations or expert curations

ChatGPT

The question asked

Best wine subscription America

From the recorded answer

Best overall: Firstleaf.** Current 2026 reviews consistently rate it highly for personalized selections and value; plans start around $90 for 6 bottles after the introductory offer.
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

Best overall: Firstleaf. Current 2026 reviews consistently rate it highly for personalized selections and value; plans start around $90 for 6 bottles after the introductory offer. www.foodnetwork.comwww.theguardian.com

My shortlist:

- Firstleaf - best overall/personalization. - Winc - best for beginners and flexibility; about $60/month for 4 bottles. shopping.yahoo.com - Naked Wines - best for discovering independent winemakers; roughly $40/month in its Angel program. www.foodnetwork.com - SommSelect - best for serious wine lovers; sommelier-curated, roughly $99/month+. www.eater.com - Plonk - best for organic/natural wine. www.foodnetwork.comwww.theguardian.com

If you tell me your budget (e.g. $50, $100, or $200/month) and red/white/mixed preference, I can pick the best 2-3.

Perplexity

The question asked

Best wine club for beginners America

From the recorded answer

Best overall for beginners in the U.S.: Firstleaf.* It uses a taste quiz to recommend wines, lets you rate bottles to improve future selections, and offers an approachable way to explore different styles without needing wine knowledge.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Best overall for beginners in the U.S.: Firstleaf. It uses a taste quiz to recommend wines, lets you rate bottles to improve future selections, and offers an approachable way to explore different styles without needing wine knowledge.

Other strong choices:

- Winc: Best for a simple, personalized experience. Its “Palate Profile” matches wines to your preferences, and you can adjust your selections. - Vinebox: Best for sampling. It emphasizes smaller tasting pours, making it easier to discover what you like before buying full bottles. - The California Wine Club: Best if you prefer wines from smaller American wineries and want more traditional winery-focused selections. - Verve Wine Grand Tour: Best for beginners who want more education, including deeper explanations of regions, producers, and styles. - Naked Wines: Best for affordable discovery and trying lesser-known winemakers, with personalized recommendations and a beginner-friendly platform.

Recommendation: Start with Firstleaf's smallest available shipment, choose a mix of red, white, and sparkling wines, and rate every bottle. If you prefer selecting wines yourself rather than receiving recommendations, choose Winc instead.

Check shipping availability, membership credits, cancellation terms, and state alcohol-shipping restrictions before ordering.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Firstleaf

Wine & Spirits

21 August 2026 – 4 October 2026 (scans 1–8)

5.1

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

185

Answers naming the brand

3599

Answers collected

5.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Firstleaf ranks #4 among 43 tracked brands for Wine & Spirits · United States (21 August 2026 – 4 October 2026). Its visibility is 5.1%. It was named in 185 of 3,599 AI answers across 10 of 150 tracked questions, averaging position 1.1 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 5.1% AI visibility for Firstleaf in Wine & Spirits · United States, measured over 21 August 2026 – 4 October 2026. It ranks #4 among 43 tracked brands.

How often does AI mention this brand?

Firstleaf was named in 185 of 3,599 collected AI answers, across 10 of 150 tracked questions, for Wine & Spirits · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Firstleaf by all 3,599 answers in the published Wine & Spirits · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Found by Flux
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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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