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Ester Spirits

Ester Spirits

AI visibility and ranking for Wine & Spirits: Australia

Wine & Spirits [AU]
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Sydney gin, whisky and liqueur distillery with a cellar door and bar in Marrickville/Enmore.

Ester Spirits
appears in
2.3
% of measured AI answers in this industry and market.

Found score

Track Ester Spirits’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

2.2

October 18, 2026

Overall visibility

2.3

21 August – 18 October 2026 (scans 1–10)

Industry rank

13

Within this industry and market

Published scan history

Across 10 recorded scans from 21 August 2026 to 18 October 2026, Ester Spirits's single-scan score moved from 3.8% to 2.2%, down 1.6 percentage points. Latest recorded scan 2.2% on 18 October 2026; combined-window score 2.3%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.3% over 21 August – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20263.8%
24 August 20262.4%
30 August 20262.4%
6 September 20262.2%
13 September 20262.4%
20 September 20261.3%
27 September 20261.3%
4 October 20262.7%
11 October 20261.8%
18 October 20262.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.1%

Perplexity Logo

Perplexity

1.3%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

2.3%

21 August – 18 October 2026 (scans 1–10)

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ChatGPT names Ester Spirits most often.

It appears in 3.1% of collected ChatGPT answers and 1.3% of Perplexity answers: a difference of 1.8 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 27 of 150 questions.

Ester Spirits appears in at least one collected answer to 18.0% of the tracked questions. That is question coverage; the 2.3% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 1.3% to 3.8%. The latest scan was 2.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 18 October 2026 (scans 1–10)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian craft distilleries
  • Best Australian distilleries
  • Best Australian gin brands
  • Best Australian gin distillery
  • Best Australian gin for cocktail night
  • Best Australian gin for martinis

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best independent Australian distilleries (Lark Distillery, Sullivans Cove, Hellyers Road Distillery)
  • Which Australian distilleries are worth trying (Lark Distillery, Sullivans Cove, Hellyers Road Distillery)
  • Best Australian distilleries (Lark Distillery, Starward Whisky, Sullivans Cove)
  • Best Australian spirits for gifting (Lark Distillery, Starward Whisky, Archie Rose Distilling Co)
  • Best boutique Australian distilleries (Archie Rose Distilling Co, Four Pillars Gin, Lark Distillery)
  • Best hand crafted Australian spirits (Starward Whisky, Sullivans Cove, Four Pillars Gin)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best award winning Australian spirits

From the recorded answer

Old Tom - Ester Spirits (New South Wales): Crowned Best in Show and Best in Class Old Tom at the Australian Gin Awards.[](https: …
Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

Australia produces top-rated, award-winning spirits across whisky, gin, rum, and vodka. Recent major competition winners highlight the country's best craft distillers:

### Whisky

- Tapestry - Fleurieu Distillery (South Australia): Named Best Australian Single Malt Whisky at the 2026 Australian International Spirits Awards. - Rye Malt Whisky - Archie Rose Distilling Co. (New South Wales): Won Best Grain Whisky and the Consistency of Excellence Award. - Don Quixote - Fleurieu Distillery (South Australia): Took out Best Whisky and Premier's Spirit Award honors at the Tasting Australia Spirit Awards.

### Gin

- Triple Juniper Gin - Never Never Distilling Co. (South Australia): Honored as Champion Australian Gin and Best London Dry Gin. - Troppo Yuzu Gin - Northern Distilling (Northern Territory): Named Best New World / Contemporary Gin. - Signature - Nine Circles Distillery, Australian Distilling Co. Navy Gin, and Turner Stillhouse Three Cuts: Scored a massive 98 points at the International Wine & Spirits Competition. - Old Tom - Ester Spirits (New South Wales): Crowned Best in Show and Best in Class Old Tom at the Australian Gin Awards.

### Vodka & Rum / Other Spirits

- Midnight Vodka - Saint Felix Distillery (Victoria): Awarded Best Unflavoured Vodka. - SUNCHASER Dirty Vodka - Oakburn Distillery (Victoria): Awarded Best Flavoured Vodka. - Australian Rum - Brix Distillery (New South Wales): Won Best Rum at the Tasting Australia Spirit Awards.

If you'd like to narrow this down, let me know:

- Which spirit type you prefer (e.g., gin, single malt whisky, rum) - Your flavor profile (e.g., smoky, floral, spiced, citrus) - Your approximate budget

ChatGPT

The question asked

Best craft spirits brands Australia

From the recorded answer

| Ester Spirits | Vermouth, bitters and gin | Alternativo Aperitivo won Best Bitter or Vermouth. drinkmelbourne.com.au | …
Read recorded answer

Recorded answer text · ChatGPT · 18 October 2026

# Best craft spirits brands in Australia

Australia has a fantastic craft spirits scene, from world-class gin and innovative native-botanical liqueurs to premium whisky, rum and brandy. If you're looking for brands worth knowing, I'd start with the established craft leaders, then explore the smaller producers earning recognition at the 2026 Australian International Spirits Awards. www.australia.comwww.melbourneroyal.com.au

## 10 Australian craft spirits brands to know

!Four Pillars Rare Dry Gin 700mL Bottle - Web Browser Support

1\. Four Pillars - Victoria

(Gin specialist)

One of Australia's best-known modern gin producers, based in the Yarra Valley. Known for Rare Dry Gin, Bloody Shiraz Gin and a strong cocktail culture.

Best for: premium gin, gifts and cocktail bars.

Official website

---

!Starward - Whisky Estate

2\. Starward - Melbourne, Victoria

A contemporary Australian whisky brand known for maturing whisky in red-wine barrels, giving it a distinctive fruit-forward character.

Best for: whisky newcomers, premium gifting and international appeal.

Official website

---

!Signature Range

3\. Archie Rose - Sydney, NSW

A versatile craft producer spanning gin, vodka, whisky and other spirits. It combines a strong design identity with experimental distilling.

Best for: contemporary premium spirits and design-led retail.

Official website

---

!Never Never Triple Juniper Gin 700ml | Award-Winning Australian Gin - Parkhill Cellars

4\. Never Never Distilling Co - South Australia

A gin-focused distillery with a strong reputation for bold juniper character. Its Triple Juniper Gin won Champion Australian Gin at the 2026 Australian International Spirits Awards. drinkmelbourne.com.au

Best for: gin enthusiasts and premium bar programs.

Official website

---

!Lark Distillery Classic Cask Single Malt Whisky 500ml | Buy Online | Cheapest Liquor

5\. Lark Distillery - Tasmania

A pioneering name in Australian single malt whisky, with premium bottlings that showcase Tasmania's whisky-making heritage.

Best for: luxury gifting and premium whisky collections.

Official website

---

!Desert Lime is Fruiting - So Gimlets Are In Season. - Applewood Distillery

6\. Applewood Distillery - Adelaide Hills, SA

Known for inventive spirits using Australian native ingredients, including Okar, an Australian-style aperitif.

Best for: distinctive local flavours and modern aperitivo culture.

Official website

---

!NIL Desperandum - Premier Australian Rum

7\. Nil Desperandum Rum - Queensland

An artisanal rum producer recognised as Champion Medium Australian Distiller at the 2026 Australian International Spirits Awards. www.australia.comwww.melbourneroyal.com.au

Best for: premium rum, sipping and rum-focused bars.

Official website

---

!Expand

8\. St Agnes Distillery - South Australia

A heritage producer with an impressive premium brandy range. Its XO 15-Year-Old won Best Brandy at the 2026 awards. www.australia.comwww.melbourneroyal.com.au

Best for: after-dinner sipping and high-end gifts.

Official website

---

!Maidenii Dry Vermouth (750ml) | Nicks Wine Merchants

9\. Maidenii - Victoria

A distinctive Australian vermouth producer that brings local botanical character to aperitifs and classic cocktails. It was named Champion Small Australian Distiller at the 2026 awards. www.australia.comwww.melbourneroyal.com.au

Best for: bartenders, vermouth drinkers and aperitivo menus.

Official website

---

!Kangaroo Island Spirits Wild Gin 700ml | Adelaide Airport | Aelia Duty Free Shopping

10\. Kangaroo Island Spirits - South Australia

An early Australian craft distilling name making handcrafted gin, vodka and liqueurs, with a strong sense of place and local character. www.australia.comwww.melbourneroyal.com.au

Best for: regional provenance, boutique gifting and tourism.

Official website

## Other award-winning craft producers worth exploring

These smaller or more specialised names are particularly interesting if you're looking beyond the established brands.

| Brand | Specialty | 2026 recognition | |--------|--------|--------| | Fleurieu Distillery | Single malt whisky | Tapestry won Best Australian Single Malt Whisky. drinkmelbourne.com.au | | Burdekin Rum | Cane spirits and rum | Won Best Cane Spirit. drinkmelbourne.com.au | | Ester Spirits | Vermouth, bitters and gin | Alternativo Aperitivo won Best Bitter or Vermouth. drinkmelbourne.com.au | | Anther Distillery | Contemporary craft spirits | Recognised for innovation in the Australian Distillers Association's 2026 industry awards. www.australiandistillers.org.au | | Callington Mill Distillery | Tasmanian whisky | Recognised for sustainability and responsibility in the 2026 industry awards. www.australiandistillers.org.au |

For a broader look at Australian distillers and regional producers, see Tourism Australia's distillery guide\.

## Which brands are best for your purpose?

My shortlist would depend on what you're trying to achieve\:

- Premium craft gin\: Four Pillars, Never Never. - Premium Australian whisky\: Starward, Lark, Fleurieu Distillery. - Rum and cane spirits\: Nil Desperandum, Burdekin Rum. - Native Australian ingredients\: Applewood Distillery, Kangaroo Island Spirits. - Vermouth and aperitifs\: Maidenii, Ester Spirits. - Premium brandy\: St Agnes.

Are you researching these brands for personal drinking, a retail bottle shop, a bar or restaurant, or a business opportunity such as distribution or wholesale? I can narrow the list to the most relevant brands and identify emerging players, price positioning and commercial opportunities.

Perplexity

The question asked

Best Australian gin for cocktail night

From the recorded answer

Best all-rounder: Ester Spirits The Dry Gin.* Its clean, layered profile works well in Negronis, Martinis, gin-and-tonics, and other classic cocktails.
Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

Best all-rounder: Ester Spirits The Dry Gin. Its clean, layered profile works well in Negronis, Martinis, gin-and-tonics, and other classic cocktails.

Other strong choices:

- Ounce Gin Bold - best for bracing Martinis and refreshing Tom Collins cocktails. - Patient Wolf Melbourne Dry Gin - grapefruit, juniper, spice, and floral notes; excellent in Negronis or fruity cocktails. - Never Never Triple Juniper Gin - rich, distinctive flavor that stands up especially well in G&Ts. - Manly Spirits Lilly Pilly Gin - bright citrus and aromatic botanicals for an easy-drinking G&T.

For a cocktail night with varied drinks, choose Ester Spirits The Dry Gin; for a gin-forward menu centered on Martinis and Negronis, choose Ounce Gin Bold.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Ester Spirits

Wine & Spirits

21 August – 18 October 2026 (scans 1–10)

2.3

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

102

Answers naming the brand

4499

Answers collected

2.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Ester Spirits ranks #13 among 32 tracked brands for Wine & Spirits · Australia (21 August – 18 October 2026). Its visibility is 2.3%. It was named in 102 of 4,499 AI answers across 27 of 150 tracked questions, averaging position 2.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.3% AI visibility for Ester Spirits in Wine & Spirits · Australia, measured over 21 August – 18 October 2026. It ranks #13 among 32 tracked brands.

How often does AI mention this brand?

Ester Spirits was named in 102 of 4,499 collected AI answers, across 27 of 150 tracked questions, for Wine & Spirits · Australia (21 August – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Ester Spirits by all 4,499 answers in the published Wine & Spirits · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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