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Axil

Axil

AI visibility and ranking for Coffee: Australia

Melbourne roaster and cafe group founded by a husband-and-wife barista-champion team.

Axil
appears in
3.2
% of measured AI answers in this industry and market.

Found score

Track Axil’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

2.4

October 11, 2026

Overall visibility

3.2

27 September – 11 October 2026 (scan 3 of 4)

Industry rank

16

Within this industry and market

Published scan history

Across 11 recorded scans from 11 August 2026 to 11 October 2026, Axil's single-scan score moved from 4.7% to 2.4%, down 2.3 percentage points. Latest recorded scan 2.4% on 11 October 2026; combined-window score 3.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 3.2% over 27 September – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
11 August 20264.7%
13 August 20264.7%
16 August 20262.9%
26 August 20263.8%
30 August 20264.9%
6 September 20265.8%
13 September 20264.4%
20 September 20262.7%
27 September 20263.8%
4 October 20263.3%
11 October 20262.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.9%

Perplexity Logo

Perplexity

3.6%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

3.1%

27 September – 11 October 2026 (scan 3 of 4)

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Perplexity names Axil most often.

It appears in 3.6% of collected Perplexity answers and 2.9% of ChatGPT answers: a difference of 0.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 24 of 150 questions.

Axil appears in at least one collected answer to 16.0% of the tracked questions. That is question coverage; the 3.2% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 2.4% to 5.8%. The latest scan was 2.4% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 11 October 2026 (scan 3 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Australian grown coffee brands
  • Best Australian coffee brands
  • Best Swiss water decaf Australia
  • Best award winning coffee roasters Australia
  • Best coffee beans with free shipping Australia
  • Best coffee better than Vittoria

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best online coffee roasters Australia (Inglewood, Proud Mary, Padre)
  • Best coffee roasters Australia (ONA Coffee, Proud Mary, Single O)
  • Best coffee beans Australia (Single O, Campos, St Ali)
  • Best direct trade coffee roasters Australia (Seven Seeds, Veneziano, Single O)
  • Best ground coffee supermarket vs roaster Australia (Campos, Vittoria, Grinders)
  • Best small batch coffee roasters Australia (Seven Seeds, Sample Coffee, Market Lane)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian coffee brands

From the recorded answer

Best Australian Specialty & Local Roasters: For fresh, high-grade whole beans, top independent and specialty brands include Campos, Merlo Coffee, Bun Coffee (grown and roasted in Byron Bay), Axil, Proud Mary, Toby's Estate, Single O, and Seven Seeds.[]( …
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

The best coffee brands in Australia depend on whether you are looking for supermarket value, specialty whole beans, or local roasters.

- Best Supermarket Bean: Aldi's Lazzio (roasted in Melbourne by Black Bag Roasters) consistently wins consumer awards for its medium and dark roast beans, beating major competitors like Campos and Lavazza. Coles Urban Coffee Culture is another top budget-friendly supermarket pick. - Best Australian Specialty & Local Roasters: For fresh, high-grade whole beans, top independent and specialty brands include Campos, Merlo Coffee, Bun Coffee (grown and roasted in Byron Bay), Axil, Proud Mary, Toby's Estate, Single O, and Seven Seeds. - Best Instant Coffee: Nescafé and Coles home brand lead supermarket instant rankings, while Moccona remains a popular freeze-dried choice, though specialty whole beans or ground coffee offer significantly higher flavor quality.

You can explore a wide variety of fresh beans and options from over 20 local roasters via My Coffee Shop.

ChatGPT

The question asked

Best coffee roasters Melbourne

From the recorded answer

Melbourne is stacked with specialty roasters-the current guides consistently highlight Seven Seeds, Market Lane, Proud Mary, Code Black, Axil, Industry Beans, Dukes, and Small Batch among the city's standouts.
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

Melbourne is stacked with specialty roasters-the current guides consistently highlight Seven Seeds, Market Lane, Proud Mary, Code Black, Axil, Industry Beans, Dukes, and Small Batch among the city's standouts. www.australiancoffeeindex.comwww.australiancoffeeindex.com

### ☕ My shortlist

1. Seven Seeds Coffee Roasters - Carlton A Melbourne institution and probably the best all-round starting point. Excellent espresso and particularly strong single-origin/filter coffees. www.australiancoffeeindex.com

2. Dukes Coffee Roasters - CBD Great if you're staying in the city and want high-quality specialty coffee without trekking into the suburbs.

3. ST. ALi Coffee Roasters - South Melbourne One of the pioneers of Melbourne's modern specialty-coffee scene; a good pick for classic Melbourne-style espresso.

4. Market Lane Coffee - Prahran / CBD / other locations Especially good for clean, seasonal, traceable coffees and filter brewing. It's one of the city's most respected roasters. www.australiancoffeeindex.com

5. Proud Mary Coffee - Collingwood Go here if you like more adventurous coffees and want a broad range from approachable blends through to high-end producer lots. www.australiancoffeeindex.com

6. Code Black Coffee - Brunswick / North Melbourne A strong choice for both espresso and filter, with a substantial local roasting operation. www.australiancoffeeindex.com

7. Small Batch Roasting Co. - North Melbourne A more low-key local-roastery experience and one of Melbourne's established specialty names. www.australiancoffeeindex.comwww.australiancoffeeindex.com

8. Zest Coffee Tasting Experience Studio - Richmond Particularly interesting if you want to taste and explore different coffees, rather than simply grab an espresso.

### 🏆 If I had to pick just 3

Best overall: Seven Seeds Best for coffee nerds/filter: Market Lane Best adventurous/high-end coffees: Proud Mary

Melbourne currently has an exceptionally deep specialty scene-one specialty-coffee directory lists 254 cafés and roasters, the largest concentration of any Australian city. roasters.app

If you're visiting Melbourne, I can also give you a 1-day “ultimate Melbourne coffee crawl” with 5-7 stops arranged by neighbourhood.

Perplexity

The question asked

Best specialty coffee roasters Australia

From the recorded answer

Axil Coffee Roasters - Melbourne/Sydney: Reliable espresso blends, single origins, and widely available subscriptions.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

Australia has an excellent specialty-coffee scene. A strong shortlist-covering different cities and brewing styles-is:

- Market Lane Coffee - Melbourne: Elegant, transparent single-origin coffees and excellent filter options. - Ona Coffee - Canberra/Melbourne: Award-winning coffee, especially strong for espresso and seasonal single origins. - Single O - Sydney: One of Sydney's longest-established specialty roasters, with a broad, approachable range and carbon-neutral credentials. - Proud Mary Coffee - Melbourne: Competition-style coffees, distinctive roasting, and premium limited releases. - Seven Miles - Sydney: High-quality specialty coffee with strong sustainability and sourcing programs. - Axil Coffee Roasters - Melbourne/Sydney: Reliable espresso blends, single origins, and widely available subscriptions. - Code Black Coffee - Melbourne: Modern, well-developed espresso and filter coffees. - Toby's Estate - Sydney: A larger, highly accessible roaster with a substantial single-origin range. - Villino Coffee Roasters - Hobart: A leading Tasmanian option, particularly good for carefully roasted seasonal coffees. - Blackstar Coffee Roasters - Brisbane: Consistently strong blends and single origins, with a good balance of quality and value. - Wood & Co. - Melbourne: Specialty-focused coffees suited to both home espresso and filter brewing. - Normcore Coffee Roasters - Sydney: Popular for approachable, well-balanced coffees and home-brewing guidance.

Best overall starting points: - For espresso: Ona, Axil, or Seven Miles - For filter coffee: Market Lane, Proud Mary, or Single O - For distinctive experimental coffees: Proud Mary or Ona - For Tasmanian coffee: Villino - For easy online ordering: Single O, Market Lane, or Normcore

For the freshest beans, choose a roast date within roughly two to six weeks, buy whole beans, and select a roast profile suited to the brewing method.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Axil

Coffee

27 September – 11 October 2026 (scan 3 of 4)

3.2

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

43

Answers naming the brand

1350

Answers collected

3.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Axil ranks #16 among 36 tracked brands for Coffee · Australia (27 September – 11 October 2026). Its visibility is 3.2%. It was named in 43 of 1,350 AI answers across 24 of 150 tracked questions, averaging position 3.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 3.2% AI visibility for Axil in Coffee · Australia, measured over 27 September – 11 October 2026. It ranks #16 among 36 tracked brands.

How often does AI mention this brand?

Axil was named in 43 of 1,350 collected AI answers, across 24 of 150 tracked questions, for Coffee · Australia (27 September – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Axil by all 1,350 answers in the published Coffee · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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