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Waterhaul

Waterhaul

AI visibility and ranking for Eyewear & Sunglasses: United Kingdom

Eyewear & Sunglasses [UK]
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Cornwall brand making sunglasses from recycled ocean and fishing-net plastic.

Waterhaul
appears in
1.6
% of measured AI answers in this industry and market.

Found score

Track Waterhaul’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

2.2

October 4, 2026

Overall visibility

1.6

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

18

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Waterhaul's single-scan score moved from 1.3% to 2.2%, up 0.9 percentage points. Latest recorded scan 2.2% on 4 October 2026; combined-window score 1.6%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.6% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.3%
24 August 20261.3%
30 August 20261.8%
6 September 20261.8%
13 September 20261.8%
20 September 20261.3%
27 September 20261.6%
4 October 20262.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.2%

Perplexity Logo

Perplexity

1.8%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.9%

21 August 2026 – 4 October 2026 (scans 1–8)

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Google AI Overviews names Waterhaul most often.

It appears in 1.9% of collected Google AI Overviews answers and 1.2% of ChatGPT answers: a difference of 0.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 9 of 150 questions.

Waterhaul appears in at least one collected answer to 6.0% of the tracked questions. That is question coverage; the 1.6% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 1.3% to 2.2%. The latest scan was 2.2% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British alternative to Ray-Ban
  • Best eco friendly sunglasses UK
  • Best handmade sunglasses UK
  • Best independent sunglasses brands UK
  • Best polarised sunglasses for fishing UK
  • Best sunglasses brand from Cornwall

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best British eyewear labels (Oliver Goldsmith, Cutler and Gross, Cubitts)
  • Best new British sunglasses brands (Oliver Goldsmith, Finlay & Co, Taylor Morris)
  • Best Instagram famous sunglasses brands UK (Le Specs, Quay Australia, Gentle Monster)
  • Best boutique eyewear brands UK (Cubitts, Finlay & Co, Cutler and Gross)
  • Best trendy sunglasses brands UK (Le Specs, Cubitts, Taylor Morris)
  • Best British eyewear brand comparisons (Cutler and Gross, Cubitts, bloobloom)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best independent sunglasses brands UK

From the recorded answer

Waterhaul: Waterhaul is a mission-driven Cornish brand that turns recovered ghost fishing gear and marine plastics from the UK coastline into premium, rugged polarized sunglasses.
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

Cubitts is a leading independent British eyewear brand offering classic, architecturally precise frames and bespoke customization options.Here are the best independent sunglasses brands in the UK, known for craftsmanship, distinct style, and individuality outside of major corporate conglomerates:

### Top Independent British Brands

- Cubitts: Founded in London, this label creates classically proportioned, understated frames with meticulous detailing and bespoke tailoring services available in their London stores. - Finlay: FINLAY is an independent British brand launched in 2012 by a group of friends. Known for handmade acetate and metal frames, they have flagship stores in London neighborhoods like Soho and Notting Hill. - SunGod: A certified B Corp performance eyewear brand based in the UK, specializing in durable, adventure-ready sunglasses backed by a lifetime reliability promise. - Waterhaul: Waterhaul is a mission-driven Cornish brand that turns recovered ghost fishing gear and marine plastics from the UK coastline into premium, rugged polarized sunglasses. - Curry & Paxton: Curry & Paxton brings a rich mid-century British heritage, offering classic silhouettes crafted from high-grade cellulose acetate with signature distinctive pin detailing and tinted lenses. - Taylor Morris: Taylor Morris Eyewear is a London-based independent designer brand co-founded on the iconic King's Road, offering a blend of classic British elegance and modern frames. - E.B. Meyrowitz: Established in 1875 on Bond Street, this luxury optician crafts ultra-high-end bespoke frames, drawing deep historical roots from aviation, racing, and classic royal patronage.

To help narrow down the ideal independent brand for you, let me know:

- What is your intended use case (e.g., everyday fashion, active sports, driving)? - Do you prefer acetate (plastic-style), metal, or eco-friendly/recycled frame materials? - What is your preferred budget range?

ChatGPT

The question asked

Best eco friendly sunglasses UK

From the recorded answer

### [Waterhaul Harlyn Aqua]() …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

Absolutely - I searched current UK options, focusing on recycled, bio-acetate, renewable or circular materials rather than sunglasses that simply use “eco” in the marketing.

### 🌱 Best eco-friendly sunglasses in the UK

### [Coral Eyewear Nuttall Sunglasses]() £99.00

### [Pala Eyewear Baobab]() £125.00

### [Waterhaul Harlyn Aqua]() £84.95

### [Eco Beach Monopoli]() £45.00

### [Eco Beach Wooden Aviator]() £48.00

1. Coral Eyewear - Nuttall - £99 A particularly good all-round choice. Coral uses recycled and sustainable materials, and the brand is frequently recommended among UK sustainable eyewear brands. www.curiouslyconscious.com

2. Pala Eyewear - Baobab - £125 Best if you want something more premium. Pala is a B Corp and uses bio-acetate frames, with social/environmental initiatives built into its business model. www.curiouslyconscious.com

3. Waterhaul - Harlyn Aqua - £84.95 A strong choice if your priority is recycled ocean-bound plastic. Waterhaul is particularly interesting for people who want recycled material rather than plant-based acetate.

4. Eco Beach - Monopoli - £45 One of the better budget options. Eco Beach says its range uses bio-acetate and certified timbers, with prices up to around £68. eco-beach.co.uk

5. Eco Beach - wooden Aviator - £48 Good if you prefer a classic wooden frame and want to keep the price below £50.

### 🏆 My picks by priority

| Priority | I'd choose | |---|---| | Best overall | Coral Eyewear | | Most sustainable credentials | Pala | | Recycled plastic | Waterhaul | | Best under £50 | Eco Beach | | Wooden frames | Eco Beach | | Premium bio-acetate | Pala |

One important caveat: “bio-acetate” doesn't mean the sunglasses will simply biodegrade in your garden or landfill. The strongest claims are those backed by a percentage and recognised testing standard; for example, Ray-Ban's bio-based Wayfarer specifies 67% bio-based carbon content under ASTM D6866. acetateclub.com

If you tell me your budget (e.g. under £50 / £100 / £150) and whether you want men's, women's or unisex, I can narrow this down to the 5 best-looking pairs available in the UK right now.

Perplexity

The question asked

Best sunglasses brand from Cornwall

From the recorded answer

Waterhaul* is arguably the best sunglasses brand from Cornwall, especially if sustainability matters. Founded by a Cornish marine scientist and surfer, the brand makes sunglasses from recycled fishing nets and other marine plastic while supporting ocean conservation.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Waterhaul is arguably the best sunglasses brand from Cornwall, especially if sustainability matters. Founded by a Cornish marine scientist and surfer, the brand makes sunglasses from recycled fishing nets and other marine plastic while supporting ocean conservation.

Why choose Waterhaul: - Cornish-founded and ocean-focused - Frames made using recovered marine plastic - Strong environmental mission - Good fit for coastal and outdoor use

For a more fashion-led Cornish option, Seasalt Cornwall offers classic sunglasses with UV400 protection, though it is primarily a lifestyle brand rather than a specialist eyewear company.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Waterhaul

Eyewear & Sunglasses

21 August 2026 – 4 October 2026 (scans 1–8)

1.6

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

59

Answers naming the brand

3600

Answers collected

1.6

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Waterhaul ranks #18 among 36 tracked brands for Eyewear & Sunglasses · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 1.6%. It was named in 59 of 3,600 AI answers across 9 of 150 tracked questions, averaging position 1.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.6% AI visibility for Waterhaul in Eyewear & Sunglasses · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #18 among 36 tracked brands.

How often does AI mention this brand?

Waterhaul was named in 59 of 3,600 collected AI answers, across 9 of 150 tracked questions, for Eyewear & Sunglasses · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Waterhaul by all 3,600 answers in the published Eyewear & Sunglasses · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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