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Under Armour

Under Armour

AI visibility and ranking for Activewear: United States

Activewear [US]
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Mass-market performance-apparel brand.

Under Armour
appears in
19.7
% of measured AI answers in this industry and market.

Found score

Track Under Armour’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

22.8

October 25, 2026

Overall visibility

19.7

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

6

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Under Armour's single-scan score moved from 22.9% to 22.8%, down 0.1 percentage points. Latest recorded scan 22.8% on 25 October 2026; combined-window score 19.7%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 19.7% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 202622.9%
24 August 202619.6%
30 August 202617.1%
6 September 202616.9%
13 September 202619.2%
20 September 202618.9%
27 September 202618.0%
4 October 202621.3%
11 October 202622.8%
18 October 202617.6%
25 October 202622.8%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

27.4%

Perplexity Logo

Perplexity

20.4%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

11.4%

21 August 2026 – 25 October 2026 (scans 1–11)

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ChatGPT names Under Armour most often.

It appears in 27.4% of collected ChatGPT answers and 11.4% of Google AI Overviews answers: a difference of 16.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 102 of 150 questions.

Under Armour appears in at least one collected answer to 68.0% of the tracked questions. That is question coverage; the 19.7% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 16.9% to 22.9%. The latest scan was 22.8% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American activewear brand comparisons
  • Best American activewear brand for gifts
  • Best American activewear brands
  • Best American activewear for the gym
  • Best American activewear labels
  • Best American alternative to Gymshark

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Which American activewear brands are actually good (Athleta, Vuori, Lululemon)
  • Best new American activewear brands (Nike, Lululemon, Vuori)
  • Best American activewear labels (Vuori, Nike, Tracksmith)
  • Best alternative to Lululemon USA (Fabletics, Lululemon, Vuori)
  • Best American activewear brand comparisons (Lululemon, Nike, Vuori)
  • Best American streetwear activewear brands for men (Alo Yoga, Vuori, Lululemon)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best gym wear brands America

From the recorded answer

Under Armour: Best for performance baselayers, compression gear, HeatGear, and ColdGear tech.
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

Top gym wear brands in America vary by workout style and preference:

### Best Overall / Gym-to-Street

- TLF Apparel: Best for coordinated gym-to-street outfits, offering lifestyle streetwear combined with active training essentials. - Nike: Best for multisport training, including running, lifting, and all-around athletic gear.

### Best for Lifting & Physique Styling

- Gymshark: Best for physique-conscious, body-shaping, and lifting-focused activewear (like contour sets and flex fabric). - Rep Fitness: Best for weightlifters and strength athletes looking for soft, durable performance tees and training apparel. - Rogue Fitness: Best for rugged CrossFit, powerlifting, and strongman-inspired basic t-shirts, shorts, and hoodies.

### Best for Yoga, Comfort, & Soft Basics

- Lululemon: Best for yoga-focused wardrobes and buttery-soft, weightless pieces like the Align and License to Train collections. - Vuori: Best for luxury, ultra-soft daily basics, joggers, and relaxed training wear. - Alo Yoga: Best for 4-way stretch studio-to-street and yoga-centric fashion.

### Best Performance & Budget Options

- Under Armour: Best for performance baselayers, compression gear, HeatGear, and ColdGear tech. - Champion: Best budget-friendly choice for classic cotton-blend sweats, sports bras, and athletic tees.

If you let me know what type of workouts you focus on (e.g., heavy lifting, yoga, running, or casual wear) and your budget, I can recommend the exact brand and pieces that fit best.

ChatGPT

The question asked

Best American activewear brands

From the recorded answer

!Under Armour Train Seamless Shirt - Women's - Clothing …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

# Best American activewear brands

The best American activewear brands depend on whether you want high-performance workout clothes, stylish matching sets, buttery-soft leggings, or premium athleisure for everyday wear.

Based on current brand coverage and 2026 industry rankings, these are the brands I'd put on your shortlist. One important distinction: American brand doesn't necessarily mean made in the USA. www.vogue.comwww.lek.comallamerican.org

## 10 American activewear brands worth knowing

!Vuori Women's Daily Pocket Legging CLOVE

1\. Vuori

(Best overall athleisure)

Soft, lightweight fabrics, relaxed joggers, versatile leggings, and elevated basics. Great for Pilates, walking, travel, and everyday outfits.

Style: California casual · Price: \$\$\$

Shop Vuori

---

!Interval High Rise Legging | Athleta

2\. Athleta

Best for versatile women's workout clothes. Offers leggings, sports bras, yoga apparel, running gear, and inclusive sizing, with plenty of pieces that transition to everyday wear.

Style: Functional and versatile · Price: \$\$-\$\$\$

Shop Athleta

---

!High-Waist Airbrush Legging - Lunar Grey | ALO

3\. Alo Yoga

Best for fashionable matching sets. Sleek silhouettes, coordinated leggings and tops, and a polished studio-to-street look.

Style: Trendy and premium · Price: \$\$\$

Shop Alo Yoga

---

!Nike Swift Womens Dri-FIT Running T-Shirt | Sports Direct MY

4\. Nike

Best for serious training and sports. A strong all-around choice for running, strength training, gym sessions, and performance-focused basics.

Style: Athletic and performance-driven · Price: \$\$-\$\$\$

Shop Nike

---

!Spacedye Caught In The Midi High Waisted Legging | Beyond Yoga

5\. Beyond Yoga

Best for ultra-soft leggings. Known for comfortable, stretchy Spacedye fabric and relaxed studio clothing, particularly suited to yoga, Pilates, and lounging.

Style: Soft and comfort-focused · Price: \$\$\$

Shop Beyond Yoga

---

!Outdoor Voices x 'Powerpuff Girls' Collab Celebrates Women

6\. Outdoor Voices

Best for casual movement. A sporty, playful aesthetic for walking, recreational activities, light workouts, and comfortable everyday outfits.

Style: Casual and colorful · Price: \$\$-\$\$\$

Shop Outdoor Voices

---

!Tracksmith Women's Running Clothing - Running Warehouse

7\. Tracksmith

Best for dedicated runners. Classic track-inspired design, technical running apparel, and premium pieces for training and race day.

Style: Heritage running · Price: \$\$\$

Shop Tracksmith

---

!Girlfriend Collective - Ethically Made Activewear

8\. Girlfriend Collective

Best for sustainability-minded shoppers. Known for compressive leggings, supportive sports bras, a range of colors and sizes, and recycled-material options.

Style: Minimalist and inclusive · Price: \$\$-\$\$\$

Shop Girlfriend Collective

---

!Under Armour Train Seamless Shirt - Women's - Clothing

9\. Under Armour

Best for gym training. Functional training shirts, compression layers, moisture-wicking gear, and dependable sports basics.

Style: Technical and sporty · Price: \$\$-\$\$\$

Shop Under Armour

---

!Electric 2-Piece Outfit - Fabletics

10\. Fabletics

Best for affordable matching sets. A wide selection of leggings, sports bras, tops, and coordinated outfits. Check membership terms before buying, as some pricing and promotions are tied to its membership program.

Style: Trend-led and accessible · Price: \$-\$\$

Shop Fabletics

These picks reflect the blend of performance, comfort, and fashion highlighted in current activewear coverage and industry research. www.vogue.comwww.lek.commakersrow.com

## Which brands are actually made in the USA?

If supporting American manufacturing is important to you, these are worth exploring\:

!PatchWork Eco-Friendly Women's Yoga Leggings | Yoga Democracy

Yoga Democracy

Colorful leggings and sports bras made with recycled fabrics, with manufacturing in Arizona. www.vogue.comwww.lek.comallamerican.orgmakersrow.com

Shop Yoga Democracy

!The 44th Anniversary Stevenson Rowing Jacket | Boathouse Sports

Boathouse Sports

Technical sportswear, training apparel, and outerwear produced in Philadelphia. www.usalovelist.com

Shop Boathouse Sports

!Women's Relaxed French Terry Crew - Hydro

American Giant

Durable sweatshirts, joggers, and casual athletic layers, with some products manufactured domestically. Check individual product origins. www.vogue.comwww.lek.comallamerican.orgmakersrow.com

Shop American Giant

## My final recommendations

- Best overall\: Vuori - Best women's workout wardrobe\: Athleta - Best fashionable sets\: Alo Yoga - Best soft leggings\: Beyond Yoga - Best performance training\: Nike - Best USA-made options\: Yoga Democracy and Boathouse Sports

One question to help me narrow it down: Are you mainly looking for women's leggings and matching sets, men's activewear, or brands that manufacture their clothing in America? I can make a more targeted shortlist based on that.

Perplexity

The question asked

Best activewear brands USA

From the recorded answer

| Best for serious training | Under Armour | Technical, sweat-wicking apparel suited to intense workouts. | …
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

The best activewear brand in the USA depends on your workout and budget:

| Best for | Brand | Why choose it | |---|---|---| | Best overall | Nike | Broadest range of high-performance gear for running, training, and team sports. | | Best premium basics | Lululemon | Durable, flattering fabrics and versatile gym-to-everyday styles. | | Best yoga, Pilates, and comfort | Vuori | Soft, breathable clothing designed for low-impact workouts and everyday wear. | | Best studio-to-street style | Alo Yoga | Fashion-forward sets, leggings, and layering pieces. | | Best sustainable option | Girlfriend Collective | Recycled-material fabrics, inclusive sizing, and strong everyday value. | | Best affordable option | CRZ Yoga | Low-cost, sweat-wicking pieces with popular leggings and sports bras. | | Best for serious training | Under Armour | Technical, sweat-wicking apparel suited to intense workouts. | | Best for runners | Janji | Specialized running apparel with durable, performance-focused designs. | | Best for outdoor activities | REI Co-op | Practical hiking, camping, and outdoor layers at moderate prices. | | Best men's athleisure | Rhone | Polished, comfortable training and everyday clothing. |

Quick recommendation: Start with Nike for performance, Lululemon for premium versatility, Vuori for comfort, and Girlfriend Collective for sustainability and inclusive sizing. Major brand roundups consistently include these brands among leading U.S. activewear options.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Under Armour

Activewear

21 August 2026 – 25 October 2026 (scans 1–11)

19.7

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

975

Answers naming the brand

4941

Answers collected

19.7

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Under Armour ranks #6 among 32 tracked brands for Activewear · United States (21 August 2026 – 25 October 2026). Its visibility is 19.7%. It was named in 975 of 4,941 AI answers across 102 of 150 tracked questions, averaging position 3.4 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 19.7% AI visibility for Under Armour in Activewear · United States, measured over 21 August 2026 – 25 October 2026. It ranks #6 among 32 tracked brands.

How often does AI mention this brand?

Under Armour was named in 975 of 4,941 collected AI answers, across 102 of 150 tracked questions, for Activewear · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Under Armour by all 4,941 answers in the published Activewear · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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