Across 8 recorded scans from 21 August 2026 to 4 October 2026, Skip Hop's single-scan score moved from 2.2% to 2.4%, up 0.2 percentage points. Latest recorded scan 2.4% on 4 October 2026; combined-window score 1.9%.
View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.9% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date
Single-scan score
21 August 2026
2.2%
24 August 2026
1.3%
30 August 2026
1.8%
6 September 2026
1.5%
13 September 2026
2.0%
20 September 2026
1.3%
27 September 2026
2.6%
4 October 2026
2.4%
Latest scan = one scan. Overall visibility = all answers in the published window.
Visibility across AI platforms
Share of answers naming this brand
ChatGPT
2.7%
Perplexity
1.9%
AI Overviews
1.1%
21 August 2026 – 4 October 2026 (scans 1–8)
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It appears in 2.7% of collected ChatGPT answers and 1.1% of Google AI Overviews answers: a difference of 1.6 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.
Named across 17 of 151 questions.
Skip Hop appears in at least one collected answer to 11.3% of the tracked questions. That is question coverage; the 1.9% visibility score measures its share of individual answers.
Across 8 published scans, visibility ranged from 1.3% to 2.6%. The latest scan was 2.4% on 4 October 2026. Individual scan scores and the published-window score describe different samples.
The brand is named in at least one collected answer to each of these questions.
Best American baby brands
Best American owned baby brands
Best Christmas gifts for babies US
Best Instagram famous baby brand US
Best baby bath products US
Best baby brand for value for money US
Examples from the published question set. A mention on one platform does not mean every platform names the brand.
Other brands in these answers
Prompts that surface other brands
Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.
Best boutique baby brands US (Magnetic Me, Colored Organics, Finn + Emma)
Best American owned baby brands (Burt's Bees Baby, Ergobaby, Happiest Baby)
Best baby brand for adoptive parents US (Ergobaby, UPPAbaby, Graco)
Best female founded baby brands US (Kyte Baby, Posh Peanut, Rylee + Cru)
What baby brands do American parents actually buy (Burt's Bees Baby, Hanna Andersson, UPPAbaby)
Which American baby brands are actually good (UPPAbaby, Graco, Hanna Andersson)
Competitor names are shown where they appear in the collected examples.
Recorded AI questions and answers
Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.
Google AI Overviews
The question asked
Best baby brand loyalty program US
From the recorded answer
Carter's Rewarding Moments: Covers Carter's, OshKosh B'gosh, and Skip Hop, giving you points per dollar spent that turn into cash-off certificates for children's clothing.
Read recorded answer
Recorded answer text · Google AI Overviews · 4 October 2026
Pampers Club and Huggies Rewards+ are the best and most popular baby brand loyalty programs in the US for everyday essentials.
### Top National Baby Brand Programs
- Pampers Club: Ranked as a top family loyalty program by Newsweek, it lets you scan codes inside diaper and wipe packages to earn high-value rewards, coupons, and gift cards.
- Huggies Rewards+: This app-based program lets you scan receipts from any retailer where you buy Huggies, making it flexible if you shop across grocery stores and big-box targets.
- Carter's Rewarding Moments: Covers Carter's, OshKosh B'gosh, and Skip Hop, giving you points per dollar spent that turn into cash-off certificates for children's clothing.
### Best Gear & Specialty Store Programs
- Albee Baby Rewards: Excellent for high-ticket gear like strollers and car seats, offering up to 20% back in store credit ("Albee Cash").
- Babylist Hello Rewards: Great for registries, providing perks, personalized recommendations, and discounts when buying items off your registry list.
If you tell me what specific products you buy most often (diapers, formula, or clothes/gear), I can recommend the exact program that will save you the most money.
ChatGPT
The question asked
Best diaper bag US
From the recorded answer
| Skip Hop Forma Next | 💰 Best budget | ~$77 | …
Read recorded answer
Recorded answer text · ChatGPT · 4 October 2026
I searched current 2026 U.S. diaper-bag picks and prices. If you want one bag that balances quality, organization, comfort, and longevity, my top pick is the Dagne Dover Indi. Good Housekeeping currently names it its top diaper backpack, while Babylist also ranks it highly for parents who want a bag that doesn't look like a traditional diaper bag. www.goodhousekeeping.com
### Dagne Dover Indi Diaper Backpack - Large
$250.00
### 🏆 My top choices
| Pick | Best for | Approx. price |
|---|---|---:|
| Dagne Dover Indi Large | ⭐ Best overall / stylish | $250 |
| Itzy Ritzy Boss Plus | Best organization & bottle storage | ~$200 |
| BÉIS Ultimate Diaper Backpack | Best for travel | $198 |
| CALPAK Diaper Backpack | Best value + laptop/work use | ~$137-$195 |
| Skip Hop Forma Next | 💰 Best budget | ~$77 |
| Mina Baie Emmy | Best premium/tote-to-backpack | ~$199 |
Babylist's 2026 testing names the Skip Hop Forma Next its overall pick, while the Mina Baie Emmy is its choice for new parents and BÉIS Ultimate for large capacity. www.babylist.com
### Itzy Ritzy Boss Plus Backpack Diaper Bag
$165.99
### BÉIS The Ultimate Diaper Backpack
$198.00
### CALPAK Diaper Backpack with Laptop Sleeve
$195.00
### Freshly Picked Classic II Diaper Bag
$199.99
If it were my money:
- Best premium: Dagne Dover Indi
- Best practical: Itzy Ritzy Boss Plus
- Best under $150: CALPAK
- Best budget: Skip Hop Forma Next
- Best for frequent travel: BÉIS Ultimate
Babylist's current U.S. listings also show particularly strong customer ratings for the Dagne Dover Indi (4.8/5 from 7.7K reviews) and Itzy Ritzy Boss Plus (4.8/5 from 356 reviews). www.babylist.com
If you tell me your budget (e.g. under $100 / $150 / $200) and whether you want backpack, tote, or luxury, I can narrow it to the 3 best deals available in the US right now.
Perplexity
The question asked
Best baby bath products US
From the recorded answer
Best sink-friendly option: Skip Hop Moby Smart Sling 3-Stage Tub - designed for multiple stages and commonly used in a sink or bathtub.
Read recorded answer
Recorded answer text · Perplexity · 4 October 2026
For most US families, the best baby-bath setup is a mild, fragrance-free cleanser, a supportive infant tub, and a soft, absorbent towel. Babies generally need bathing only a few times weekly; keep baths short and use warm-not hot-water.
## Best baby bath products
- Best everyday wash: The Honest Company Fragrance-Free Shampoo + Body Wash - tear-free, fragrance-free, and convenient as a 2-in-1 cleanser.
- Best budget wash: Johnson's Head-to-Toe Gentle Baby Wash & Shampoo - hypoallergenic and free of sulfates, parabens, phthalates, and dyes.
- Best for sensitive skin: Vanicream Gentle Body Wash or CeraVe Baby Wash & Shampoo - choose fragrance-free formulas and stop if irritation occurs.
- Best newborn bath support: Angelcare Bath Support - a highly rated molded support for use inside a regular bathtub; it is not a standalone tub.
- Best grow-with-baby tub: Boon SOAK 3-Stage Baby Bathtub - supports newborn, reclined-infant, assisted-sitter, and independent-sitter stages.
- Best sink-friendly option: Skip Hop Moby Smart Sling 3-Stage Tub - designed for multiple stages and commonly used in a sink or bathtub.
- Best washcloths: Soft cotton or bamboo washcloths; avoid textured or exfoliating fabrics.
- Best towel: A hooded cotton towel, ideally with a few spares for frequent washing.
- Useful extras: Rinse cup, non-slip bath mat for later use, and a small bath thermometer if judging water temperature is difficult.
## What to avoid
- Strong fragrance, essential oils, bubble bath, and antibacterial cleansers-especially for newborns or eczema-prone skin.
- Talc or loose powders near the baby's face.
- Bath seats that attach to the tub: they can create a false sense of security.
Safety: Never leave a baby alone in water, even for a moment, and keep all supplies within reach before starting. Bathe in shallow water and test the temperature with your wrist or elbow.
Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.
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Product fit
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This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.
Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.
In the Found by Flux AI Visibility Index, Skip Hop ranks #16 among 36 tracked brands for Baby & Kids · United States (21 August 2026 – 4 October 2026). Its visibility is 1.9%. It was named in 69 of 3,623 AI answers across 17 of 151 tracked questions, averaging position 1.5 when mentioned.
Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.
The scores, explained.
The scope, scores and comparisons behind this brand profile.
What is this brand’s AI Visibility Score?
Found by Flux records 1.9% AI visibility for Skip Hop in Baby & Kids · United States, measured over 21 August 2026 – 4 October 2026. It ranks #16 among 36 tracked brands.
How often does AI mention this brand?
Skip Hop was named in 69 of 3,623 collected AI answers, across 17 of 151 tracked questions, for Baby & Kids · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.
How is the AI Visibility Score calculated?
Found divides the number of collected answers naming Skip Hop by all 3,623 answers in the published Baby & Kids · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.
