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Pampa

Pampa

AI visibility and ranking for Homewares & Bedding: Australia

Homewares & Bedding [AU]
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Byron Bay homewares brand built on handwoven natural-fibre rugs made with South American artisans.

Pampa
appears in
1.9
% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 1, 2026

Latest scan visibility

2.2

November 1, 2026

Overall visibility

1.9

25 October – 1 November 2026 (scan 2 of 4)

Industry rank

21

Within this industry and market

Published scan history

Across 14 recorded scans from 16 August 2026 to 1 November 2026, Pampa's single-scan score moved from 1.1% to 2.2%, up 1.1 percentage points. Latest recorded scan 2.2% on 1 November 2026; combined-window score 1.9%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.9% over 25 October – 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
16 August 20261.1%
19 August 20261.3%
22 August 20261.6%
25 August 20261.1%
30 August 20261.3%
6 September 20261.8%
13 September 20261.6%
20 September 20261.6%
27 September 20261.8%
4 October 20260.9%
11 October 20261.3%
18 October 20261.3%
25 October 20261.6%
1 November 20262.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.0%

Perplexity Logo

Perplexity

2.7%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.0%

25 October – 1 November 2026 (scan 2 of 4)

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ChatGPT names Pampa most often.

It appears in 3.0% of collected ChatGPT answers and 0.0% of Google AI Overviews answers: a difference of 3.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 9 of 150 questions.

Pampa appears in at least one collected answer to 6.0% of the tracked questions. That is question coverage; the 1.9% visibility score measures its share of individual answers.

Across 14 published scans, visibility ranged from 0.9% to 2.2%. The latest scan was 2.2% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

25 October – 1 November 2026 (scan 2 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian designed homewares
  • Best Australian homewares brands
  • Best Australian owned homewares brands
  • Best B Corp homewares brand Australia
  • Best eco friendly homewares Australia
  • Best handwoven rug Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • What bedding brands do Australians actually buy (Sheridan, Canningvale, Sheet Society)
  • Which Australian bedding brands are actually good (Sheridan, Cultiver, Sheet Society)
  • Best Australian bedding brands (Sheridan, Bed Threads, I Love Linen)
  • Best boutique bedding brands Australia (Bed Threads, Cultiver, Sheet Society)
  • Best Australian sheet brands (Sheridan, Cultiver, Bed Threads)
  • Best Australian linen brand comparison (Bed Threads, Cultiver, I Love Linen)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

ChatGPT

The question asked

Best rugs Australia

From the recorded answer

Pampa - AU]( …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

If you're looking for the best rugs in Australia, I'd shortlist a mix of quality Australian rug specialists, stylish online stores and affordable retailers. There are some beautiful options available in 2026.

## Best Australian rug brands and stores

!Atlas Flooring Crownmere Hand-Woven Wool & Cotton Rug | Temple & Webster

1\. Miss Amara

(Best all-rounder)

- Beautiful contemporary designs - Wool, jute and textured rugs - Great range of neutral and coastal styles

Shop Miss Amara

---

!BEACHWOOD - Armadillo MALAWI Rug | Hand-knotted Wool | Beachwood Designs

2\. Armadillo

(Best luxury quality)

- Beautiful natural fibres - Timeless, understated designs - Premium craftsmanship

Shop Armadillo

---

!Banksia Clay Washable Wool Knotted Rug

3\. Double

(Best washable rugs)

- Stylish interchangeable designs - Washable options - Natural wool collections

Shop Double

---

![Marina | Natural & Moss

- Pampa - AU](

4\. Pampa

(Best handmade rugs)

- Artisan-made rugs - Natural wool and dyes - Beautiful earthy colours

Shop Pampa

---

!Temple & Webster Bowie Boucle Hand-Woven Wool Rug

5\. Temple & Webster

(Best affordable variety)

- Huge selection - Many sizes and styles - Good budget and mid-range options

Shop Temple & Webster

---

!Multicoloured Rugs | Colourful & Irregular Styles | Housenfriends

6\. Designer Rugs

- High-end designer collections - Unique patterns and colours - Bespoke options

Shop Designer Rugs

These brands are also featured in Australian interiors publications' 2026 rug roundups. www.broadsheet.com.ausitchu.com.aunestpath.com.au

## Some rugs worth looking at

Here are a few actual products found in Australian stores.

Mackay Wool & Jute Rug

Temple & Webster · 4.7/5

\$199.00

Natural Daisy Jute Rug Size: 240 x 240cm

Temple & Webster · 4.7/5

\$294.00

Rug Culture Arabella Rug Rug

LivingStyles + others · 4.7/5

\$318.00

## Let me narrow down the best rugs for you

I'd love to help find some really beautiful options rather than just ordinary rugs.

What style are you looking for?

1\. Your preferred style

---

2\. Budget

---

3\. Where is the rug going?

---

4\. Preferred material

[Find my perfect rugs]

Perplexity

The question asked

Best Australian homewares brands

From the recorded answer

Pampa - Wool and natural-fibre rugs, throws, and cushions suited to earthy or bohemian interiors.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

Some of the best Australian homewares brands-covering design, quality, and different budgets-are:

- Dinosaur Designs - Sculptural, handmade resin vases, bowls, trays, and serving pieces in bold organic forms. - Mud Australia - Minimalist porcelain tableware and homewares, handmade in Australia and available in a wide colour range. - Maison Balzac - Distinctive coloured glassware, candleholders, carafes, and candles with a playful French-Australian aesthetic. - Kip&Co - Bright, maximalist bedding, towels, tableware, cushions, and other textile-led homewares. - Hommey - Colourful cushions, bedding, towels, throws, robes, and playful pet accessories. - Aura Home - Premium bed linen, towels, cushions, throws, and interior accessories. - CULTIVER - Refined linen bedding and table linen for a relaxed, minimalist look. - Bonnie and Neil - Colourful cushions, rugs, ceramics, vases, and decorative accessories. - Sage x Claire - Pattern-rich textiles, tableware, cushions, and decorative pieces with a bold, eclectic style. - Jones & Co - Affordable, colourful ceramics, vases, planters, and small decorative objects. - Robert Gordon - Australian-designed ceramics and practical kitchenware with a rustic, contemporary feel. - Pampa - Wool and natural-fibre rugs, throws, and cushions suited to earthy or bohemian interiors. - Waverley Mills - Australian-made wool blankets and textile products from Tasmania. - Crumble - Stylish cast-iron cookware designed for regular everyday use.

### Quick picks by style

| If you want… | Try… | |---|---| | Investment design pieces | Dinosaur Designs, Mud Australia, Maison Balzac | | Colourful maximalism | Kip&Co, Bonnie and Neil, Sage x Claire | | Minimalist linen | CULTIVER, Aura Home | | Affordable decor | Jones & Co, House, Pillow Talk | | Australian-made textiles | Waverley Mills, Pampa | | Kitchen and dining | Mud Australia, Robert Gordon, Crumble |

For a strong starting shortlist, choose Dinosaur Designs for statement pieces, Mud Australia for everyday tableware, CULTIVER for linen, and Kip&Co for colour and personality.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Pampa

Homewares & Bedding

25 October – 1 November 2026 (scan 2 of 4)

1.9

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

17

Answers naming the brand

900

Answers collected

1.9

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Pampa ranks #21 among 39 tracked brands for Homewares & Bedding · Australia (25 October – 1 November 2026). Its visibility is 1.9%. It was named in 17 of 900 AI answers across 9 of 150 tracked questions, averaging position 2.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.9% AI visibility for Pampa in Homewares & Bedding · Australia, measured over 25 October – 1 November 2026. It ranks #21 among 39 tracked brands.

How often does AI mention this brand?

Pampa was named in 17 of 900 collected AI answers, across 9 of 150 tracked questions, for Homewares & Bedding · Australia (25 October – 1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Pampa by all 900 answers in the published Homewares & Bedding · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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