My 1st Years
AI Visibility Score and Ranking for
Baby & Kids: United Kingdom
UK personalised baby gifts and clothing brand.
My 1st Years ranks #14 in the UK Baby & Kids AI Visibility Index with a Visibility Score of 1.7/100. It was named in 46 of 2,717 AI answers across 17 of 151 tracked questions, averaging position 2.2 when mentioned.
1.7
Visibility score
14
Found Rank
0
Movement vs last window
2.2
Avg. position when mentioned
17
Prompts hit, of 150
My 1st Years vs Baby & Kids
Running at 0.7x the Baby & Kids category average — a little behind the field.
2
3
Where this brand sits in its industry
How it works
The questions shoppers ask. Every week. Every platform.
1. We ask what shoppers ask
150 questions per industry, drawn from real search and AI query data, not questions a brand would write about itself.
2. We ask every week, on every platform.
ChatGPT, Perplexity and Google's AI Overviews. Weekly scans, accumulated across a rolling scan window. Hundreds of answers per industry.
3. We record who gets named.
Every brand mention, its position in the answer, and which platform said it. The Visibility Score is the share of answers a brand appears in. Nothing weighted, nothing modelled.
How the score is measured
A fixed battery of questions per vertical, asked weekly on ChatGPT, Perplexity and Google AI Overviews and accumulated across the full scan window. Visibility Score is the share of all answers that named the brand. Every population is frozen before scoring, with a documented cut log.
Read the full methodologyFrequently asked questions
What is My 1st Years' AI Visibility Score?
My 1st Years has an AI Visibility Score of 1.7 in the UK Baby & Kids AI Visibility Index, ranked #14.
How often does AI recommend My 1st Years?
My 1st Years was named in 46 of 2,717 AI answers analysed, across 17 tracked questions, averaging position 2.2 when mentioned.
How is the AI Visibility Score calculated?
We asked ChatGPT, Perplexity and Google's AI Overviews the questions British parents actually ask, and tracked how often each brand was named. Full methodology at flux.agency/found/methodology.
Now you know the gap. Here's how it closes.
AI recommends what it can understand. We rebuild how your products, pages and entities are described so there is something for it to recommend. Fixed price, starts with an assessment.
See how we fix it