Mustard Made
AI Visibility Score and Ranking for
Furniture: Australia
Australian-founded brand of metal lockers and storage furniture in colour ranges.
Mustard Made ranks #27 in the AU Furniture AI Visibility Index with a Visibility Score of 1.7/100. It was named in 52 of 3,150 AI answers across 15 of 150 tracked questions, averaging position 3.0 when mentioned.
Over the last 7 weekly scans, Mustard Made's scan score moved from 1.0 on 21 August 2026 to 1.1 on 27 September 2026, up 0.1 points.
1.7
Visibility score
27
Found Rank
0
Movement vs last window
3.0
Avg. position when mentioned
15
Prompts hit, of 150
Visibility score over time
Scored every week on the same 150 shopper questions across ChatGPT, Perplexity and Google AI Overviews. Each point is the score from that week's scan.
Mustard Made vs Furniture
Running at 0.2x the Furniture category average — well behind the field.
2
7
Where this brand sits in its industry
How it works
The questions shoppers ask. Every week. Every platform.
1. We ask what shoppers ask
150 questions per industry, drawn from real search and AI query data, not questions a brand would write about itself.
2. We ask every week, on every platform.
ChatGPT, Perplexity and Google's AI Overviews. Weekly scans, accumulated across a rolling scan window. Hundreds of answers per industry.
3. We record who gets named.
Every brand mention, its position in the answer, and which platform said it. The Visibility Score is the share of answers a brand appears in. Nothing weighted, nothing modelled.
How AI answers shopper questions about this brand
Questions where AI names Mustard Made
- Best storage lockers for the home Australia
- Best new Australian furniture brands
- Best Australian furniture for the whole house
- Best independent furniture brands Australia
- Best vintage inspired furniture Australia
- Best furniture brands that actually last Australia
Questions where AI names other brands instead
- Best furniture brands for quality Australia (Jardan, King Living, Coco Republic)
- Best Australian furniture brands (King Living, Jardan, MCM House)
- Best furniture stores near me Australia (Fantastic Furniture, Freedom, BoConcept)
- Best mid range furniture brands Australia (Freedom, Castlery, RJ Living)
- Best dining table brands Australia (Temple & Webster, Castlery, Jardan)
- Best furniture shops Sydney (BoConcept, Jardan, Fanuli)
What AI says about Mustard Made
Mustard Made: Founded by two sisters, this brand reimagines retro metal lockers into vibrant, modern storage solutions for every room in the house.
Google AI Overviews, 27 September 2026
For best storage furniture in Australia, the strongest all-round picks in the results are Mustard Made for stylish storage cabinets, Castlery for premium storage furniture, IKEA for modular storage systems, and Fantastic Furniture or Bunnings for budget-friendly options.
Perplexity, 27 September 2026
Mustard Made — Best for colourful retro metal storage inspired by old-school lockers.
ChatGPT, 13 September 2026
How the score is measured
A fixed battery of questions per vertical, asked weekly on ChatGPT, Perplexity and Google AI Overviews and accumulated across the full scan window. Visibility Score is the share of all answers that named the brand. Every population is frozen before scoring, with a documented cut log.
Read the full methodologyFrequently asked questions
What is Mustard Made's AI Visibility Score?
Mustard Made has an AI Visibility Score of 1.7 in the AU Furniture AI Visibility Index, ranked #27.
How often does AI recommend Mustard Made?
Mustard Made was named in 52 of 3,150 AI answers analysed, across 15 tracked questions, averaging position 3.0 when mentioned.
How is the AI Visibility Score calculated?
We asked ChatGPT, Perplexity and Google's AI Overviews the questions Australian furniture shoppers actually ask, and tracked how often each brand was named. Full methodology at flux.agency/found/methodology.
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