The question asked
Best new British sunglasses brands
From the recorded answer
Finlay & Co. (FINLAY): Founded in London by four friends in 2012, FINLAY creates handcrafted acetate frames featuring premium ZEISS lenses, with popular spots in Soho and Notting Hill. Prices hover around £140-£175.
Read recorded answer
Recorded answer text · Google AI Overviews · 4 October 2026
Several contemporary and independent British eyewear labels are redefining modern sunwear with standout craftsmanship and distinct local design:
- Finlay & Co. (FINLAY): Founded in London by four friends in 2012, FINLAY creates handcrafted acetate frames featuring premium ZEISS lenses, with popular spots in Soho and Notting Hill. Prices hover around £140-£175. - Taylor Morris: Established in South West London in 2013, Taylor Morris Eyewear mixes classic British style with a rock-and-roll bohemian edge, offering handmade cellulose acetate frames like the popular George Arthur around £140. - Curry & Paxton: Operating out of London since 1886, Curry & Paxton small-batch manufactures vintage-reproduced frames using premium Mazzucchelli acetate, with styles like the Fulwood starting around £195. - Cubitts: Founded in London in 2012, Cubitts specializes in contemporary, architecturally inspired frames and bespoke options with a clean, modern aesthetic priced around £175. - Loonettes: An eco-conscious, independent optical brand based in Edinburgh, Loonettes offers chunky, sustainably crafted acetate frames such as the Boulder model for around £99.
If you want to narrow down your choice, tell me:
- What frame shape do you prefer? (round, square, cat-eye, or geometric) - What is your budget range? - Are you looking for a bold statement piece or everyday minimal wear?






