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Compass Box

Compass Box

AI visibility and ranking for Wine & Spirits: United Kingdom

Wine & Spirits [UK]
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London whisky blending house creating its own products from sourced Scotch.

Compass Box
appears in
0.1
% of measured AI answers in this industry and market.

Found score

Track Compass Box’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

0.2

November 8, 2026

Overall visibility

0.1

21 August 2026 – 8 November 2026 (scans 1–13)

Industry rank

43

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, Compass Box's single-scan score moved from 0.2% to 0.2%, unchanged (0.0 percentage points). Latest recorded scan 0.2% on 8 November 2026; combined-window score 0.1%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.1% over 21 August 2026 – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.2%
24 August 20260.2%
30 August 20260.0%
6 September 20260.0%
13 September 20260.0%
20 September 20260.0%
27 September 20260.4%
4 October 20260.0%
11 October 20260.0%
18 October 20260.0%
25 October 20260.4%
1 November 20260.2%
8 November 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.1%

Perplexity Logo

Perplexity

0.2%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.2%

21 August 2026 – 8 November 2026 (scans 1–13)

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Perplexity names Compass Box most often.

It appears in 0.2% of collected Perplexity answers and 0.1% of ChatGPT answers: a difference of 0.1 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 7 of 150 questions.

Compass Box appears in at least one collected answer to 4.7% of the tracked questions. That is question coverage; the 0.1% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 0.0% to 0.4%. The latest scan was 0.2% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 8 November 2026 (scans 1–13)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British spirits brands right now
  • Best British whisky brands
  • Best British whisky for after dinner
  • Best Father's Day whisky gift UK
  • Best award winning British spirits
  • Best whisky gift UK

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best British wineries to order online from (Rathfinny Wine Estate, Nyetimber, Ridgeview)
  • Best British spirits brands (Cotswolds Distillery, Bimber Distillery, The English Distillery)
  • Best British made spirits (The English Distillery, Cotswolds Distillery, The Lakes Distillery)
  • Best boutique British distilleries (Nc'nean, Cotswolds Distillery, Ardnamurchan Distillery)
  • Best craft spirits brands UK (Cotswolds Distillery, Sipsmith, Bimber Distillery)
  • Best independent British distilleries (Kilchoman, Bimber Distillery, Cotswolds Distillery)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best award winning British spirits

From the recorded answer

Compass Box Hedonism (Scotland / London-blended) - A celebrated grain whisky winning Double Gold at the International Spirits Challenge (ISC) and Gold at The Scotch Whisky Masters.
Read recorded answer

Recorded answer text · Google AI Overviews · 8 November 2026

British distilleries produce some of the most acclaimed spirits in the world across gin, whisky, vodka, and liqueurs. Top award-winning British spirits include:

### Gin

- Tanqueray London Dry Gin (London) - A multiple Double Gold winner at the San Francisco World Spirits Competition (SFWSC) and 3-Star winner at the Great Taste Awards, known for its bold juniper core and precision distillation. - Opihr Oriental Spiced Gin (London) - Winner of a Spirit Gold at the International Wine and Spirit Competition (IWSC) and Master awards at The Gin Masters, celebrating spice-route botanicals. - 58 and CO London Dry Gin (East London) - Honored with Master and Gold titles at The Gin Masters for its sustainably crafted, patient distillation process. - Hensol Castle Welsh Gin (Vale of Glamorgan) - Winner of Gold in the Welsh Dried Gin category at the World Gin Awards, produced inside a 17th-century Welsh castle. - Plymouth Gin (Devon) - A historic, world-renowned English gin produced continuously since 1793, frequently highlighted by Reddit communities as a top traditional and sloe gin recommendation.

### Whisky & Whisky Liqueurs

- Compass Box Hedonism (Scotland / London-blended) - A celebrated grain whisky winning Double Gold at the International Spirits Challenge (ISC) and Gold at The Scotch Whisky Masters. - Drambuie Whisky Liqueur (Scotland) - A classic honeyed Scotch whisky liqueur taking home Double Gold at the International Spirits Challenge.

### Liqueurs & Specialty Spirits

- Edinburgh Gin Elderflower Gin Liqueur (Scotland) - Awarded Double Gold at the San Francisco World Spirits Competition. - Edwards 1902 Potato Vodka (Lincolnshire) - Recognized with a Silver Spirit award at the International Wine and Spirit Competition for single-variety English potato vodka.

To help you narrow this down, let me know:

- Which type of spirit you prefer (gin, whisky, vodka, rum, or liqueur)? - Is this bottle for a gift or for your own bar? - Do you have a budget in mind?

ChatGPT

The question asked

What are the best British spirits brands

From the recorded answer

Compass Box - Excellent choice if you like inventive, contemporary Scotch blends.
Read recorded answer

Recorded answer text · ChatGPT · 27 September 2026

If by “British spirits” you mean brands from the UK, there's a huge range beyond Scotch whisky and London gin. Rather than a single ranking, here's a strong shortlist by style, based partly on recent competition results.

### 🇬🇧 British spirits brands worth knowing

- Sipsmith - Excellent all-round London Dry gin; a good benchmark for modern British gin. - Hendrick's Gin - Scottish rather than English, famous for its cucumber-and-rose profile. - Tanqueray - Classic, juniper-forward London Dry; particularly good for cocktails. - Beefeater - One of the great traditional London Dry brands and still a useful cocktail staple. - Salcombe Distilling Company - Distillery, Bar, Gin School & Retail Store - Premium Devon gin; its Voyager range has picked up Gold recognition at the World Gin Awards. World Gin Awards - YORK GIN - Shop - Interesting modern English gin producer with several distinctive expressions. World Gin Awards - Dodd's Gin - Small-batch London producer with an unusually botanical style. World Gin Awards - The Lakes Distillery - One of England's more ambitious whisky producers, alongside gin and other spirits. - Cotswolds Distillery Visitor Centre - Particularly interesting if you want English single malt whisky rather than Scotch. - The English Distillery - An established English whisky producer. - Ardbeg Distillery - For smoky Scotch. Its Eureka! received 97 points at the 2025 IWSC. IWSC - Loch Lomond Whiskies - Particularly noteworthy: its 18 Year Old won the 2025 IWSC Single Malt Scotch Whisky Under 20 Years Trophy. IWSC - Compass Box - Excellent choice if you like inventive, contemporary Scotch blends.

### If I were narrowing it down

For gin: Sipsmith, Hendrick's, Salcombe, Dodd's For English whisky: Cotswolds, The Lakes, English Whisky Co. For Scotch: Ardbeg, Loch Lomond, Compass Box For classic cocktails: Tanqueray or Beefeater

One interesting recent benchmark: at the 2025 IWSC, Hawkridge Distillers' The Store Gin, from England, won the Classic Gin Trophy, while Hawkridge's Sexy Fish Vodka won the Vodka Trophy. IWSC

If you tell me your budget (e.g. £30, £50, £100+) and whether you prefer gin, whisky, rum or vodka, I can narrow this to the bottles most worth buying.

Perplexity

The question asked

Best British whisky brands

From the recorded answer

Compass Box - London-based independent blender known for creative, transparent blends.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

The best British whisky brands span Scotch, English, and Welsh whisky. Strong choices by style include:

- The Macallan - Rich, polished Speyside single malts, especially sherry-cask expressions. - Glenfiddich - Reliable, approachable Speyside whisky; the 12 Year Old is an excellent starting point. - The Balvenie - Smooth, honeyed whisky with notable cask-finished releases. - Talisker - Coastal, peppery, lightly smoky whisky; Talisker 10 is a classic. - Ardbeg - Intensely smoky and peaty Islay whisky for enthusiasts. - Bruichladdich - Innovative Islay producer; The Classic Laddie is an accessible unpeated option. - Johnnie Walker - One of Britain's best-known blended Scotch brands; Black Label is generally a better choice than Red Label. - Compass Box - London-based independent blender known for creative, transparent blends. - Nc'Nean - Modern organic Scotch distillery; it was selected as a leading whisky pick for 2026. - Glen Scotia - Campbeltown whisky with maritime character; Victoriana is a notable bottle. - The Lakes - Premium English whisky, particularly its sherry-cask expressions. - Cotswolds - Well-regarded English single malt, including peated and cask-finished styles. - Bimber - London-made English single malt with strong ex-bourbon-cask releases. - Penderyn - Wales's best-known whisky brand and a good introduction to Welsh single malt.

Best bottles for most people:

1. Best all-rounder: Glenfiddich 12 2. Best smoky whisky: Talisker 10 3. Best heavily peated whisky: Ardbeg 10 4. Best blended Scotch: Johnnie Walker Black Label 5. Best English whisky: The Lakes Whiskymaker's Reserve 6. Best Welsh whisky: Penderyn Madeira Finish 7. Best modern British brand: Nc'Nean

For a safe three-bottle selection, choose Glenfiddich 12, Talisker 10, and Penderyn Madeira Finish.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Compass Box

Wine & Spirits

21 August 2026 – 8 November 2026 (scans 1–13)

0.1

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

8

Answers naming the brand

5841

Answers collected

0.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Compass Box ranks #43 among 45 tracked brands for Wine & Spirits · United Kingdom (21 August 2026 – 8 November 2026). Its visibility is 0.1%. It was named in 8 of 5,841 AI answers across 7 of 150 tracked questions, averaging position 2.1 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.1% AI visibility for Compass Box in Wine & Spirits · United Kingdom, measured over 21 August 2026 – 8 November 2026. It ranks #43 among 45 tracked brands.

How often does AI mention this brand?

Compass Box was named in 8 of 5,841 collected AI answers, across 7 of 150 tracked questions, for Wine & Spirits · United Kingdom (21 August 2026 – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Compass Box by all 5,841 answers in the published Wine & Spirits · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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