Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Close search
Get your industry’s AI rankings every Monday. Track it →
Your brandBook a Call

Bellroy

AI visibility and ranking for Luggage & Travel Gear: United States

Luggage & Travel Gear [US]
Visit website ↗

Australian brand with a dedicated travel line of packing cubes, weekender bags and travel wallets alongside its wallets.

Bellroy
appears in
1.4
% of measured AI answers in this industry and market.

Found score

Track Bellroy’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

1.3

October 25, 2026

Overall visibility

1.4

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

17

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Bellroy's single-scan score moved from 1.3% to 1.3%, unchanged (0.0 percentage points). Latest recorded scan 1.3% on 25 October 2026; combined-window score 1.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.4% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.3%
24 August 20261.3%
30 August 20261.6%
6 September 20261.1%
13 September 20261.6%
20 September 20261.3%
27 September 20261.6%
4 October 20260.7%
11 October 20260.9%
18 October 20262.2%
25 October 20261.3%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.6%

Perplexity Logo

Perplexity

1.9%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.6%

21 August 2026 – 25 October 2026 (scans 1–11)

Claude LogoDeep Seek LogoGrok Logo

See insights from more platforms.

Track your brand everywhere its mentioned with Lift.

Explore Lift →

Perplexity names Bellroy most often.

It appears in 1.9% of collected Perplexity answers and 0.6% of Google AI Overviews answers: a difference of 1.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 23 of 150 questions.

Bellroy appears in at least one collected answer to 15.3% of the tracked questions. That is question coverage; the 1.4% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.7% to 2.2%. The latest scan was 1.3% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best RFID travel wallet America
  • Best carry-on backpack for flying America
  • Best carry-on luggage for Delta
  • Best carry-on luggage for Europe trips
  • Best carry-on luggage that fits overhead bins America
  • Best convertible travel bag America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American luggage brands (Travelpro, Briggs & Riley, TUMI)
  • Which luggage brands go on sale in America (Samsonite, American Tourister, Delsey Paris)
  • Best luggage brands America (Samsonite, Travelpro, Briggs & Riley)
  • Best luggage brands Los Angeles (Samsonite, Calpak, Rimowa)
  • What luggage brands do Americans actually buy (Samsonite, American Tourister, Travelpro)
  • Best suitcase brands America (Travelpro, Away, Samsonite)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best minimalist business travel luggage

From the recorded answer

![Bellroy Transit Carry-On Large 46L …
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

Top minimalist business travel luggage options combine clean aesthetics, durable construction, and smart interior organization for sleek airport navigation:![Level8 Hegent Carry-On Business & Travel Zipperless Luggage Level8 Hegent Carry-On Business & Travel Zipperless Luggage | level8cases& more | 4.9(860)](

- Price: ~$240 - Design & Features: Features an impact-resistant polycarbonate shell, an aluminum frame instead of a traditional zipper, dual TSA-approved zipperless locks, and ultra-quiet 360-degree spinner wheels. - Why it fits: It offers a clean, matte finish, high durability, and an X-strap compression system that keeps business attire crisp.

![Aer Carry-On Max Aer Carry-On Max | Aer& more | 4.6(218)](

- Price: ~$319 - Design & Features: Built as a hard-shell suitcase with a stark, architectural minimalist silhouette, smooth-rolling wheels, and a built-in wheel lock. - Why it fits: Reviewers highlight its clean aesthetic, clever interior storage efficiency, and solid build quality tailored for modern remote and corporate travelers.

![MUJI Hard Shell Suitcase 36L MUJI Hard Shell Suitcase 36L | Muji Usa Online Store& more | 4.4(17)](

- Price: ~$199 - Design & Features: Features MUJI's signature understated, utilitarian aesthetic with a lightweight shell, 36L capacity, and a height-adjustable handle. - Why it fits: The minimalist exterior is matched by a straightforward partitioned interior with zippered pockets that seamlessly integrate with standard packing cubes.

![Bellroy Transit Carry-On Large 46L Bellroy Transit Carry-On Large 46L | Bellroy& more | 4.8(20)](

- Price: ~$329 - Design & Features: A structured hard-case option in a neutral "Chalk" or muted colorway focusing on tactile, refined finishes. - Why it fits: Maximizes internal capacity without cluttering the exterior with unnecessary pockets or loud branding.

Show more To help narrow down the best choice, tell me:

- How long are your typical business trips (weekend vs. full week)? - Do you prefer a hard-shell suitcase or a soft-sided/backpack hybrid?

ChatGPT

The question asked

Best carry-on backpack for flying America

From the recorded answer

![Bellroy Lite Travel Pack 30L - Black …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

For flying in America, I'd choose a carry-on backpack that fits under an airline seat or in the overhead bin, has comfortable straps, and opens like a suitcase so you can pack it easily.

My biggest tip\: if you fly on budget airlines such as Spirit or Frontier, prioritize a backpack that fits their personal-item dimensions. On airlines such as American, Delta, and United, a larger carry-on backpack may work for the overhead bin, subject to the airline's rules.

## Best carry-on backpacks for U.S. flights

!Osprey Farpoint 40 black desde 125,90 € | Compara precios en idealo

(Best overall)

Osprey Farpoint 40

## \$200

Best for trips of several days to two weeks. It has a supportive harness, hip belt, and suitcase-style opening. Its published depth is slightly over the common 9-inch limit, so verify your airline's sizer requirements. packandporter.compackneatly.com

Best for comfort and one-bag travel.

Shop Osprey

---

![Cotopaxi Travel Bag Allpa 35 | Plein air Entrepôt - Plein Air Entrepôt](

(Best for organization)

Allpa 35L Travel Pack

## \$230.00

Opens like a suitcase, has separate compartments for organized packing, and offers a good balance of space and portability. A strong pick for overhead-bin travel. www.rei.comwww.travelandleisure.com

Best for weekend trips and weeklong vacations.

Shop at Cotopaxi

---

(Best budget travel bag)

tomtoc Navigator-T66 40L

## Around \$100

A roomy, front-opening travel backpack with laptop protection and compression features. A practical alternative to premium bags for trips of several days. www.outdoorgearlab.comwww.bestbuy.com

Best for value and packing capacity.

Shop at Best Buy

---

![Bellroy Lite Travel Pack 30L - Black

- Irv's Luggage](

(Best for personal-item travel)

Bellroy Lite Travel Pack 30L

## Around \$199

A lighter, compact option for travelers who want to avoid bringing a separate overhead carry-on. However, 30 liters doesn't guarantee personal-item compliance, so check the packed dimensions against your airline's rules. www.theguardian.comwww.goodhousekeeping.com

Best for minimalist travel and short trips.

Shop Bellroy

## Which size should you buy?

| Your travel style | Ideal backpack | |--------|--------| | 1-3 days, under-seat only | 20-26L | | 3-7 days, overhead bin | 30-40L | | 1-2 weeks, one bag | 35-40L | | Frequent business flights | 25-35L with a laptop sleeve |

These are practical guidelines, not airline guarantees. Many U.S. airlines use a maximum carry-on size around 22 × 14 × 9 inches, while personal-item allowances are smaller and vary by carrier. www.theguardian.comwww.goodhousekeeping.com

My recommendation\: Start with the Cotopaxi Allpa 35L if you want a versatile travel backpack, or the Osprey Farpoint 40 if carrying comfort matters most.

To narrow it down, I can [find the best under-seat backpack](f) or [compare backpacks under $100](f)\.

Perplexity

The question asked

Best RFID travel wallet America

From the recorded answer

For most travelers in America, the Bellroy Zip Wallet is the best overall RFID travel wallet: it offers strong organization, a zip closure, and independently tested RFID blocking, while remaining suitable for everyday use.
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

For most travelers in America, the Bellroy Zip Wallet is the best overall RFID travel wallet: it offers strong organization, a zip closure, and independently tested RFID blocking, while remaining suitable for everyday use.

| Best for | Recommendation | Why | |---|---|---| | Best overall | Bellroy Zip Wallet - about $99 | Secure zip design, good capacity, and RFID protection verified in testing. | | Passport travel | Leatherology Zip Around Travel Wallet - about $180 | Designed to carry a passport and travel documents in one organizer. | | Best budget passport wallet | VENTURE 4TH RFID Passport Holder - about $25 | Two zippered pockets for passports, cards, phone, and cash; highly rated by thousands of buyers. | | Best slim wallet | Buffway Slim RFID Wallet - about $16 | Holds roughly six cards plus ID while keeping a compact front-pocket profile. | | Best anti-theft option | Pacsafe RFIDsafe Travel Wallet - about $89.95 | Holds passports, cards, cash, coins, and a boarding pass, with RFID protection from a security-focused brand. | | Best minimalist option | The Ridge Aluminum Wallet - about $76-$95 | Very slim, durable, expandable, and includes RFID blocking. |

Best choice: Choose the Bellroy Zip Wallet for a premium everyday travel wallet. Choose the VENTURE 4TH if you primarily need a low-cost passport organizer, or the Buffway if you carry only cards and ID.

RFID protection is most useful for contactless cards and passport chips; it does not protect against ordinary pickpocketing, so a zip closure or concealed carry design still matters.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

Your questions. Your market. Your next move.

Track your own prompts with Lift.

Go beyond the public list. Choose questions about your products, competitors and customers, then track how AI answers them over time.

Chat GPT logo

Which running shoes suit wide feet?

Product fit

Perplexity Logo

What are good alternatives to my usual skincare brand?

Comparison

Claude Logo

Which sofa brands deliver to regional Australia?

Market

Deep Seek Logo

Which protein powders contain no dairy?

Product fit

Grok Logo

Is this brand worth the premium?

Brand perception

Chat GPT logo

Which outdoor brands offer repair services?

Purchase intent

Perplexity Logo

What should I compare before buying a home gym?

Discovery

Claude Logo

Which coffee subscription suits a small office?

Audience

Deep Seek Logo

What do shoppers say about this brand’s sizing?

Brand perception

Explore Lift →

Illustrative prompts · tailored to your tracking plan

Pause animation

Found / Brand snapshot

Bellroy

Luggage & Travel Gear

21 August 2026 – 25 October 2026 (scans 1–11)

1.4

%

AI visibility

Free industry report

See the bigger picture in your industry

Get the industry report by email. Compare brand rankings and AI platform results in your market, then share the findings with your team.

Industry rankings / Brand visibility / Platform comparisons

Get the free industry report →

A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

67

Answers naming the brand

4943

Answers collected

1.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Bellroy ranks #17 among 31 tracked brands for Luggage & Travel Gear · United States (21 August 2026 – 25 October 2026). Its visibility is 1.4%. It was named in 67 of 4,943 AI answers across 23 of 150 tracked questions, averaging position 2.2 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.4% AI visibility for Bellroy in Luggage & Travel Gear · United States, measured over 21 August 2026 – 25 October 2026. It ranks #17 among 31 tracked brands.

How often does AI mention this brand?

Bellroy was named in 67 of 4,943 collected AI answers, across 23 of 150 tracked questions, for Luggage & Travel Gear · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Bellroy by all 4,943 answers in the published Luggage & Travel Gear · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

Close
Found by Flux
Get the full AI search report
Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
Where should we send it?
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.