Supplements AI Visibility Index: UK
We asked ChatGPT, Perplexity and Google's AI Overviews the same 150 questions British supplements shoppers actually ask. That is 2,699 answers analysed.
2699
answers43
brandsThe leaderboard
Every brand in this vertical, scored on the same questions across every surface.
What the data shows
Never named: the brands AI didn't mention.
3 of 43 tracked brands were never named once across the 2,699 answers analysed: Neat Nutrition, YourZooki and Udo's Choice.
The ladder so far.
Myprotein leads with a Visibility Score of 33.7 (910 of 2,699 answers, 107 of 150 questions), followed by Bulk at 32.3 and Vitabiotics at 16.8.
Common questions
Which Supplements brand does AI recommend most?
Myprotein ranks first in the UK Supplements AI Visibility Index with a Visibility Score of 33.7.
How many Supplements brands does Found measure?
Found measures 43 British Supplements brands, scanned 21 August – 20 September 2026 across ChatGPT, Perplexity and Google AI Overviews.
How is the Supplements Visibility Score calculated?
We asked ChatGPT, Perplexity and Google's AI Overviews the same questions British Supplements shoppers actually ask, scanned 21 August – 20 September 2026, with 2,699 answers analysed. Here is who the machines recommend.
Where can I see the full methodology?
The full method - question selection, scan cadence, population rules and scoring - is published at flux.agency/found/methodology.
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