ROC Boots
Founded in, 1990 with their black suede ripple sole desert boot ‘Rocky’ & our iconic platform boots of the 90’s ROC has evolved a worldwide street footwear culture of its own..
ROC have two different brands, with very different customers - ROC Street and ROC School. In order to appeal to both markets without alienate either, we created two different experiences within a single Shopify build. Allowing for a single backend for inventory and content management, and a single checkout.
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Services
Discovery & Strategy
Moodboards
Wire Framing & Prototyping
User Flow Mapping
Bespoke UI, UX & CX Design
Custom Theme
Information Architecture
Ongoing Support & Optimisation
Technology
Shopify
AP21
FourSixty
Okendo
Klaviyo
