The Coffee Company

After 50 years of artisan roasting, The Coffee Company has become an iconic destination for serious coffee and tea drinkers, and dedicated home baristas.

The Coffee Company was facing challenges with their website. The site was outdated and slow, and the user interface and user experience did not align with their brand or in-store experience. To address these issues, the team at flux.agency developed a custom headless theme using Shopify and Prismic CMS. This involved creating custom filters, product quizzes, and a monthly subscription builder, tailored to the company's unique needs.

Services

Discovery & Strategy

Moodboards

Wire Framing & Prototyping

User Flow Mapping

Bespoke UI, UX & CX Design

Headless Development

Information Architecture

Product Quiz

Ongoing Support & Optimisation

Technology

Shopify

Recharge Subscriptions

Smile

Agolio

FourSixty

Klaviyo

flux.agency added Recharge subscriptions to make it easy for customers to create a personalised subscription based on their desired grind, amount, frequency, and duration. This way, customers can enjoy a hassle-free experience when ordering their favourite coffee.

The coffee picker quiz simulates the guidance that customers would receive in-store, covering details on roast profile, flavour profile, and region.

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